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nike.com

nike.com is SSL secured

Free website and domain report on nike.com

Last Updated: 13th November, 2024
Overview

Snoop Summary for nike.com

This is a free and comprehensive report about nike.com. Nike.com is hosted in United States on a server with an IP address of 18.164.116.58, where the local currency is USD and English is the local language. Our records indicate that nike.com is owned/operated by Nike, Inc.. Nike.com is expected to earn an estimated $72,579 USD per day from advertising revenue. The sale of nike.com would possibly be worth $52,982,806 USD. This figure is based on the daily revenue potential of the website over a 24 month period. Nike.com receives an estimated 7,795,101 unique visitors every day - an unbelievable amount of traffic! This report was last updated 13th November, 2024.

About nike.com

Site Preview: nike.com nike.com
Title: Access Denied
Description: Apparel, shoes and accessories.
Keywords and Tags: air force 1, air max, air max 270, air max 97, beauty, fashion, jordan, jordan 1, nike, nike air force 1, nike air max, nike air max 270, nike com, nike outlet, nike shoes, nike vapormax, popular, sports, vapormax
Related Terms:
Fav Icon:
Age: Over 29 years old
Domain Created: 4th March, 1995
Domain Updated: 28th February, 2023
Domain Expires: 5th March, 2024
Review

Snoop Score

5/5 (Perfect!)

Valuation

$52,982,806 USD
Note: All valuation figures are estimates.

Popularity

Worldwide Sensation
Note: Popularity is estimated.

Rank, Reach and Authority

Alexa Rank: 350
Alexa Reach:
SEMrush Rank (US): 60
SEMrush Authority Score: 84
Moz Domain Authority: 91
Moz Page Authority: 72

Organic vs Paid (Google Ads)

Organic Paid
Keywords: 1,263,228 25,690
Traffic: 49,627,793 2,921,096
Cost: $65,844,041 USD $4,152,730 USD
Traffic

Visitors

Daily Visitors: 7,795,101
Monthly Visitors: 237,258,322
Yearly Visitors: 2,845,211,896
Note: All visitors figures are estimates.

Visitors By Country

Revenue

Revenue

Daily Revenue: $72,579 USD
Monthly Revenue: $2,209,081 USD
Yearly Revenue: $26,491,398 USD
Note: All revenue figures are estimates.

Revenue By Country

SEO

Backlinks Analysis (SEMrush)

Backlinks: 146,248,796
Referring Domains: 116,945
Referring IPs: 110,814
Nike.com has 146,248,796 backlinks according to SEMrush. 79% of these backlinks are "dofollow" (follow) links which allow the flow of link equity to pass through, which may improve nike.com's search engine rankings. Other links are treated as 'hints' by search engines and may also pass link equity, depending on what search engines decide in each case.
100% of nike.com's backlinks are text and image links, which are ideal for SEO. Other backlink types may be unrecognized or ignored by search engines.

Top New Follow Links

1
Source: http://iaibuw.me/
Target: http://images.nike.com/is/image/DotCom/THN_PS/Nike-iPod-Sensor-NA0013_100_A.jpg?bgc=F5F5F5&fmt=jpg&hei=620&qty=85&wid=620
2
Source: http://iaibuw.me/
Target: http://images.nike.com/is/image/DotCom/pwp_sheet2?%24NIKE_PWPx3_GRAY%24&%24img0=BA5124_400&%24img1=BA5124_660
3
Source: http://iaibuw.me/
Target: https://images.nike.com/is/image/DotCom/pwp_sheet2?%24NIKE_PWPx3%24&%24img0=CK4259_010
4
Source: http://iaibuw.me/
Target: https://images.nike.com/is/image/DotCom/pwp_sheet2?%24NIKE_PWPx3%24&%24img0=927222_010
5
Source: http://iaibuw.me/
Target: https://static.nike.com/a/images/t_default/i1-d6c6ebb1-775e-4ba9-b94c-843b7e05f0b4/jordan-jumpman-classics-%E5%A4%A7%E7%AB%A5%EF%BC%88-%EF%BC%89%E7%9F%AD%E8%A2%96t%E6%81%A4-g3zbn6.jpg

Top Ranking Keywords (US)

1
Keyword: nike
Ranked Page: https://www.nike.com/
2
Keyword: nike air force 1
Ranked Page: https://www.nike.com/w/air-force-1-shoes-5sj3yzy7ok
3
Keyword: nike shoes
Ranked Page: https://www.nike.com/
4
Keyword: jordan
Ranked Page: https://www.nike.com/jordan
5
Keyword: nike air max
Ranked Page: https://www.nike.com/w/air-max-shoes-a6d8hzy7ok

Domain Analysis

Value Length
Domain: nike.com 8
Domain Name: nike 4
Extension (TLD): com 3
Expiry Check:

Page Speed Analysis

Average Load Time: 2.23 seconds
Load Time Comparison: Faster than 27% of sites

PageSpeed Insights

Avg. (All Categories) 56
Performance 26
Accessibility 73
Best Practices 67
SEO 83
PWA 33
0–49 (Fail) 50–89 (Average) 90–100 (Pass)
URL: https://www.nike.com/
Updated: 29th January, 2023

2.26 seconds
First Contentful Paint (FCP)
63%
24%
13%

0.03 seconds
First Input Delay (FID)
85%
8%
7%

Simulate loading on desktop
26

Performance

Indicates how well the page is performing and highlights opportunities where performance may be improved for nike.com. This includes details about optimizing page load times which can result in a better user experience.

Metrics

Cumulative Layout Shift — 0
Cumulative Layout Shift is the measurement of visible elements collective movement within the viewport.
View Data

Other

Properly size images
Images can slow down the page's load time. Nike.com should consider serving more appropriate-sized images.
Defer offscreen images — Potential savings of 110 KiB
Time to Interactive can be slowed down by resources on the page. Nike.com should consider lazy-loading offscreen and hidden images.
URL Resource Size (Bytes) Potential Savings (Bytes)
https://static.nike.com/a/images/f_auto/dpr_1.0,cs_srgb/w_412,c_limit/6a646dd4-24e4-4d14-847f-84c9f8311635/nike-just-do-it.jpg
25954
25954
https://static.nike.com/a/images/f_auto/dpr_1.0,cs_srgb/w_412,c_limit/f739a452-a66e-46de-a6c5-d0e6bca3ca09/nike-just-do-it.jpg
17916
17916
https://static.nike.com/a/images/f_auto/dpr_1.0,cs_srgb/w_412,c_limit/fba709f4-e070-40f6-a25c-2b4699826f39/nike-just-do-it.jpg
17758
17758
https://static.nike.com/a/images/f_auto/dpr_1.0,cs_srgb/w_412,c_limit/3fb77652-b321-49bb-a234-0541649e3a66/nike-just-do-it.jpg
8746
8746
https://static.nike.com/a/images/f_auto/dpr_1.0,cs_srgb/w_412,c_limit/08541354-99ca-4779-b380-f92ea09d8c3d/nike-just-do-it.jpg
8554
8554
https://static.nike.com/a/images/f_auto/dpr_1.0,cs_srgb/w_412,c_limit/e4254744-a4df-4585-922b-975bfa2271ff/nike-just-do-it.jpg
8526
8526
https://static.nike.com/a/images/q_auto:eco/t_product_v1/f_auto/dpr_1.0/w_412,c_limit/acbeb750-4225-4569-96e9-00f9319204d2/air-huarache-craft-womens-shoes-Cp4dSR.png
5956
5956
https://static.nike.com/a/images/q_auto:eco/t_product_v1/f_auto/dpr_1.0/w_412,c_limit/dcdc39ed-eda5-48d3-a5b2-9883e2d8bdff/dunk-low-se-big-kids-shoes-10RZKR.png
5518
5518
https://static.nike.com/a/images/q_auto:eco/t_product_v1/f_auto/dpr_1.0/w_412,c_limit/8e5c2b2d-ffed-4874-a843-338faf37b8e3/dunk-high-retro-mens-shoes-58RDVM.png
5028
5028
https://static.nike.com/a/images/q_auto:eco/t_product_v1/f_auto/dpr_1.0/w_412,c_limit/47391500-73aa-4743-a074-ee5a84a3bda5/dunk-low-se-little-kids-shoes-8VPsT9.png
4634
4634
https://static.nike.com/a/images/q_auto:eco/t_product_v1/f_auto/dpr_1.0/w_412,c_limit/c0e5e107-470b-455b-b77d-f8efa95022a4/dunk-low-se-baby-toddler-shoes-5D7Pl5.png
4376
4376
Minify CSS
Cascading Style Sheets (CSS) files can contribute to network payload sizes. Nike.com should consider minifying CSS files.
Minify JavaScript — Potential savings of 5 KiB
JavaScript (JS) files can contribute to network payload sizes and increase script parse times. Nike.com should consider minifying JS files.
URL Transfer Size (Bytes) Potential Savings (Bytes)
https://s3.nikecdn.com/unite/experiences/953/com.nike.commerce.nikedotcom.web/en_US.js
16661
5044
Reduce unused CSS — Potential savings of 46 KiB
Dead and/or unused rules in Style Sheets (CSS) can contribute to network payload sizes. Nike.com should consider removing dead rules from style sheets and deferring the loading of CSS not used for above-the-fold content.
URL Transfer Size (Bytes) Potential Savings (Bytes)
https://www.nike.com/assets/experience/ciclp/landing-pages-next/static/v2/439-626324042b7/_next/static/chunks/a9eba8482e5b147825c0.css
19048
17399
._35xLuE3O._1Qt5anZU{-o-object-position:20% 20%;object-position:20% 20%} ...
16508
15119
https://static-assets.nike.com/video-player/1.9.2/nike-one-video-player.min.css
14200
14200
Efficiently encode images
Unoptimized images can consume more cellular data than what is necessary.
Serve images in next-gen formats
Consider JPEG 2000, JPEG XR or WebP image formats which provide better compression than PNG and JPEG.
Enable text compression
Text-based resources should be served with compression, such as gzip, deflate or brotli.
Preconnect to required origins
Resource hints, such as 'preconnect' or 'dns-prefetch', may assist in establishing early connections to important third-party origins.
Avoid multiple page redirects — Potential savings of 190 ms
Redirects can cause additional delays before the page can begin loading. Nike.com should avoid multiple or unnecessary page redirects.
URL Time Spent (Ms)
http://nike.com/
190
https://www.nike.com/
0
Preload key requests
Key requests can be preloaded by using '<link rel=preload>'. Nike.com should consider using '<link rel=preload>' to prioritize fetching resources that are currently requested later in page load.
Use video formats for animated content
Large GIFs are inefficient for delivering animated content. It is recommended to use MPEG4/WebM videos for animations and PNG/WebP for static images instead of GIF.
Remove duplicate modules in JavaScript bundles — Potential savings of 156 KiB
Ensure that no duplicate JavaScript modules from bundles exist to reduce bytes consumed by network activity.
Source Transfer Size (Bytes) Potential Savings (Bytes)
node_modules/@nike/nike-design-system-components
97408
node_modules/@nike/nike-design-system-icons
18849
node_modules/@emotion/stylis
8200
node_modules/regenerator-runtime
6494
node_modules/core-js
4274
node_modules/react-intersection-observer
4237
Other
4228
node_modules/@nike/web-shell-client-react
3742
node_modules/@nike/design-system-base
2601
node_modules/design-system-utils
2474
node_modules/js-cookie
1869
node_modules/@emotion/serialize
1803
node_modules/humps
1411
node_modules/@nike/ux-tread-geoloc
1331
node_modules/@emotion/sheet
1088
Avoid serving legacy JavaScript to modern browsers — Potential savings of 53 KiB
Polyfills and transforms enable legacy browsers to use new JavaScript features. For bundled JavaScript it is recommended to adopt a modern script deployment strategy using module/nomodule feature detection. This will reduce the amount of code shipped to modern browsers.
URL Potential Savings (Bytes)
https://web-sdk-cdn.singular.net/singular-sdk/latest/singular-sdk.js
13950
https://www.nike.com/assets/dotcom/nav/4.60.2/dotcom-nav-client.js
10084
https://analytics.tiktok.com/i18n/pixel/static/main.MWE2YWY2YTgzMA.js
9295
https://analytics.tiktok.com/i18n/pixel/static/identify_c4832.js
5414
https://www.nike.com/assets/experience/ciclp/landing-pages-next/static/v2/439-626324042b7/_next/static/chunks/pages/%5B%5B...page%5D%5D-a9eba8482e5b147825c0.js
5403
https://www.nike.com/static/privacy-core/public/privacy-core.js
5263
https://www.nike.com/static/dotcom-privacy/mfe-privacy-consent/_reco/public/9685ffc2d294476bd221/index.umd.js
4642
https://www.nike.com/static/uxf/web-shell-client/1.48.1/4.chunk.933fc8.js
180
https://www.nike.com/assets/dotcom/nav/experiments/dotcom-nav-experiments.js
46
https://s3.nikecdn.com/unite/app/953/scripts/app.min.js
41
Avoid chaining critical requests — 18 chains found
Below is a list of Critical Request Chains, which shows which resources are loaded with a high priority. Nike.com should consider reducing the length of chains, reducing the download size of resources, or deferring the download of unnecessary resources to improve page load.
User Timing marks and measures — 6 user timings
Make use of the User Timing API to measure an app's real-world performance during key user experiences.
Name Type Start Time (Ms) Duration (Ms)
Next.js-before-hydration
Measure
0
2929.121
Next.js-hydration
Measure
2929.121
305.822
optimizely:blockBegin
Mark
1959.908
beforeRender
Mark
2929.139
afterHydrate
Mark
3234.966
snaptr
Mark
9879.326
Keep request counts low and transfer sizes small — 191 requests • 3,641 KiB
It is advised to add a budgets.json file in order to set budgets for the quantity and size of page resources.
Resource Type Requests Transfer Size (Bytes)
Total
191
3728239
Script
70
2597374
Other
61
481767
Image
43
315594
Document
8
191223
Font
3
78443
Stylesheet
6
63838
Media
0
0
Third-party
108
913830
Minimize third-party usage — Third-party code blocked the main thread for 120 ms
It is advised to either limit, remove or delay the loading of redundant third-party code which may be significantly impacting load performance.
Third-Party Transfer Size (Bytes) Main-Thread Blocking Time (Ms)
SHOW DETAILS
284012
108.988
SHOW DETAILS
102972
8.024
SHOW DETAILS
138492
0
SHOW DETAILS
55429
0
SHOW DETAILS
35589
0
SHOW DETAILS
26613
0
SHOW DETAILS
23062
0
SHOW DETAILS
21570
0
SHOW DETAILS
16532
0
SHOW DETAILS
8755
0
SHOW DETAILS
773
0
SHOW DETAILS
620
0
SHOW DETAILS
357
0
Lazy load third-party resources with facades
Consider replacing third-party embeds with a facade until they are required (use lazy loading).
Largest Contentful Paint element — 1 element found
The element which was identified as the Largest Contentful Paint.
Element
Nike. Just Do It
Largest Contentful Paint image was not lazily loaded
Above-the-fold images that are lazily loaded render later in the page lifecycle, which can delay the largest contentful paint.
Element
Nike. Just Do It
Avoid large layout shifts
Below is a list of all DOM elements that contribute to the CLS of the page.
Avoid long main-thread tasks — 19 long tasks found
Below is a list of the longest tasks on the main thread, which is useful when identifying the worst input delay contributors.
URL Start Time (Ms) Duration (Ms)
https://unite.nike.com/149e9513-01fa-4fb0-aad4-566afd725d1b/2d206a39-8ed7-437e-a3be-862e0f06eea3/ips.js?ak_bmsc_nke-2.2=0SbLDcKVNFgaQb69qcratikDRb6ptss3ZjOB1oGQPdVcfLm8LOelnxHJmii0A3bWEHWfML7Ni7AQZa7MarnTb1c44yAanrMUAsnUV8s1gtEf1MURrrf1wwxwJvoXK0OhoMs2OPOwLPxZOhDxHxmMoDu6n
4393
1049
https://api.nike.com/149e9513-01fa-4fb0-aad4-566afd725d1b/2d206a39-8ed7-437e-a3be-862e0f06eea3/ips.js?ak_bmsc_nke-2.2=0HrdUx9NfO8v32wtGfHU4rZSHkcCumZ7R8mH994bBmv93yVORsnaZSHvi07EgIeUiokqbCA3sQzQXOf854v117HVb0pe7BhVcxJ9Bllh5Zk8Mj6jwDEBqM9DsSaO2rfn3ouuEnWp0sjtgcc1MwlHyx7d6
3210
1034
https://www.nike.com/assets/experience/ciclp/landing-pages-next/static/v2/439-626324042b7/_next/static/chunks/pages/%5B%5B...page%5D%5D-a9eba8482e5b147825c0.js
2308
350
https://www.nike.com/149e9513-01fa-4fb0-aad4-566afd725d1b/2d206a39-8ed7-437e-a3be-862e0f06eea3/p.js
2180
128
https://www.nike.com/assets/vendor/optimizely-x-web/1.0.0/15368750322.js
1500
123
https://www.googletagmanager.com/gtm.js?id=GTM-NTF2X45&l=marketingClientDataLayer
6965
118
https://www.nike.com/static/dotcom-privacy/mfe-privacy-consent/_reco/public/9685ffc2d294476bd221/index.umd.js
5442
115
https://s3.nikecdn.com/unite/experiences/953/com.nike.commerce.nikedotcom.web/en_US.js
1321
109
https://www.nike.com/assets/experience/ciclp/landing-pages-next/static/v2/439-626324042b7/_next/static/chunks/pages/_app-cd1ce14db281b25819e7.js
1740
86
https://www.nike.com/assets/vendor/react/16.14.0/react.production.min.js
2658
82
https://www.nike.com/assets/experience/ciclp/landing-pages-next/static/v2/439-626324042b7/_next/static/chunks/pages/%5B%5B...page%5D%5D-a9eba8482e5b147825c0.js
2077
81
https://www.nike.com/
798
80
https://www.googletagmanager.com/gtm.js?id=GTM-NTF2X45&l=marketingClientDataLayer
6260
71
https://www.nike.com/assets/dotcom/nav/4.60.2/dotcom-nav-client.js
4244
68
https://api.nike.com/149e9513-01fa-4fb0-aad4-566afd725d1b/2d206a39-8ed7-437e-a3be-862e0f06eea3/ips.js?ak_bmsc_nke-2.2=0HrdUx9NfO8v32wtGfHU4rZSHkcCumZ7R8mH994bBmv93yVORsnaZSHvi07EgIeUiokqbCA3sQzQXOf854v117HVb0pe7BhVcxJ9Bllh5Zk8Mj6jwDEBqM9DsSaO2rfn3ouuEnWp0sjtgcc1MwlHyx7d6
5580
67
https://www.nike.com/assets/measure/data-capture/cic-main/dcm.js
5767
64
https://www.nike.com/assets/experience/ciclp/landing-pages-next/static/v2/439-626324042b7/_next/static/chunks/pages/%5B%5B...page%5D%5D-a9eba8482e5b147825c0.js
2773
58
https://www.googletagmanager.com/gtag/js?id=G-QTVTHYLBQS&l=marketingClientDataLayer&cx=c
7251
56
https://analytics.tiktok.com/i18n/pixel/static/main.MWE2YWY2YTgzMA.js
7161
54
Avoid non-composited animations — 53 animated elements found
It is recommended to avoid non-composited animations which are often janky and increase CLS.
Element Name
Sale Clothing
React
Pegasus
All Shoes
Hoodies & Pullovers
Kids' Socks
Kids' Running Shoes
Socks
Air Max 90
Shorts
Luxe Leggings
Close Menu
Custom Shoes
All Clothing
Air Max 270
Pants & Tights
Air Max 2090
Yoga
Big & Tall
Blazer
NikeLab
Kids' Clothing
Joggers & Sweatpants
Kids' Basketball Shoes
Featured
Air Force 1
Air Max 97
Kids' Jordan Shoes
Plus Size
Kids' Sale
Jordan Shoes
Clothing
Infant & Toddler Shoes
Shoes
Kids' Shoes
Training Shoes
Sale Shoes
Basketball Shoes
Running Shoes
Soccer Cleats
Tennis Shoes
Tops & T-Shirts
Kids' Backpacks
Jordan 1
Sports Bras
Kids'
Running Accessories Yoga Accessories Workout Accessories
Member Shop Shop Member-exclusive styles. Shipping as It Should Be Free stan…
Get this product with your free Nike Membership Profile Member Access Air Jor…
Air Jordan 1 Air Force 1 Nike Blazer
div.nds-box > div.nav-btn-wrapper > button.carousel-btn > div.icon
Nike. Just Do It
Nike. Just Do It
Image elements have explicit `width` and `height`
Reduce layout shifts and improve CLS by setting explicit width and height properties on image elements.
Has a `<meta name="viewport">` tag with `width` or `initial-scale`
It is advised to use a '<meta name="viewport">' tag for the optimization of nike.com on mobile screens.

Budgets

Performance budget
It is advised to keep the quantity and size of all network requests under the targets set by the provided performance budget.
Timing budget
It is advised to set a timing budget to monitor the performance of your site.

Audits

Network Requests
Below is a list of network requests that were made during page load.
URL Protocol Start Time (Ms) End Time (Ms) Transfer Size (Bytes) Resource Size (Bytes) Status Code MIME Type Resource Type
http://nike.com/
http/1.1
0
55.966999847442
502
0
301
text/plain
https://www.nike.com/
h2
56.25499994494
1456.1379998922
172227
1008199
200
text/html
Document
https://www.nike.com/static/ncss/4.1/dotcom/fonts/Nike-TG.woff2
h2
1464.4419997931
1620.9599999711
39083
38292
200
application/octet-stream
Font
https://www.nike.com/assets/ncss/glyphs/2.6/css/glyphs.min.css
h2
1484.0359999798
1514.8320000153
1594
4533
200
text/css
Stylesheet
https://www.nike.com/static/ncss/4.1/dotcom/desktop/css/ncss.en-us.min.css
h2
1484.1620000079
1590.6859999523
9401
105654
200
text/css
Stylesheet
https://www.nike.com/static/privacy-core/public/privacy-core.js
h2
1484.3539998401
1743.1449999567
19734
76565
200
application/x-javascript
Script
https://www.nike.com/static/analytics-client/public/analytics-client.min.js
h2
1484.5189999323
1746.620999882
29386
120779
200
application/x-javascript
Script
https://s3.nikecdn.com/unite/scripts/unite.min.js
h2
1812.8349999897
2131.3049998134
5429
12035
200
application/javascript
Script
https://www.nike.com/static/uxf/web-shell-client/v1/bundle.umd.js
h2
1484.7689999733
1588.1729999091
9991
34206
200
text/javascript
Script
https://static-assets.nike.com/video-player/1.9.2/nike-one-video-player.min.css
h2
1484.9469999317
1811.4389998373
14200
55997
200
text/css
Stylesheet
https://www.nike.com/assets/experience/ciclp/landing-pages-next/static/v2/439-626324042b7/_next/static/chunks/lcp-image-loader.js
h2
1485.1019999478
1582.1779998951
1683
1946
200
application/x-javascript
Script
https://www.nike.com/assets/vendor/optimizely-x-web/1.0.0/15368750322.js
h2
1485.3219999932
1915.9969999455
187221
704156
200
application/javascript
Script
https://www.nike.com/static/ncss/4.1/dotcom/fonts/Nike-Futura.woff2
h2
1485.6389998458
1650.0659999438
25694
24696
200
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Font
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-1
Ping
https://onsitestats.bluecore.com/events?ns=nike&stats_type=eyJldmVudF90eXBlIjoiaWRlbnRpZnkiLCJ2aXNpdG9yX3R5cGUiOiJuZXciLCJyZWZlcnJhbCI6ImRpcmVjdCIsInNlc3Npb25faWQiOiIxNjc1MDA5NjMxMjEyIiwicGFnZV91cmwiOiJodHRwczovL3d3dy5uaWtlLmNvbS8iLCJzZXNzaW9uX3NvdXJjZSI6ImRpcmVjdCIsInNlc3Npb25fbWVkaXVtIjoiZGlyZWN0Iiwib3JpZ2luYWxfdXNlcl90eXBlIjoibmV3IiwiY3VycmVudF91c2VyX3R5cGUiOiJuZXciLCJzZXNzaW9uX3B2YyI6IjEiLCJkYXlfcHZjIjoiMSIsInBhZ2VfdHlwZSI6ImRlZmF1bHQiLCJkaXN0aW5jdF9pZCI6IjE4NWZlNWFhMThiMjdlLTBmYzdkMzE2YTllNDJjLTZkMjY0NDI2LTc1MzAwLTE4NWZlNWFhMThjYTM2In0%3D&device_type=desktop&distinct_id=185fe5aa18b27e-0fc7d316a9e42c-6d264426-75300-185fe5aa18ca36
h2
10549.615999917
10578.485999955
953
23
200
text/javascript
XHR
https://site.bluecore.com/audience?ns=nike&distinct_id=185fe5aa18b27e-0fc7d316a9e42c-6d264426-75300-185fe5aa18ca36
h2
10562.686999794
10613.102999981
335
69
200
application/json
XHR
https://siteassets.bluecore.com/site_recipe.js
h2
10617.485999828
10622.119999956
3707
8957
200
application/javascript
Script
https://siteassets.bluecore.com/site_campaigns/nike/773c1437-eaf5-4825-8213-d96115c53be8.json
h2
10640.780000016
10669.878999935
1430
1176
200
text/json
XHR
https://siteassets.bluecore.com/site_campaigns/nike/14886be6-c7a5-4b2b-a56f-9122e33c5d12.json
h2
10649.962999858
10674.012999982
1860
3642
200
text/json
XHR
https://siteassets.bluecore.com/site_campaigns/nike/34b003cf-88aa-439b-a6c0-ecc546067ad4.json
h2
10652.601999929
10685.951999854
1900
3735
200
text/json
XHR
https://api.bluecore.app/api/track/viewed_onsite
h2
10696.033000015
10825.795999961
244
1
200
text/plain
XHR
https://onsitestats.bluecore.com/analytics?ns=nike&campaign_id=773c1437-eaf5-4825-8213-d96115c53be8&stats_type=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&device_type=desktop&distinct_id=185fe5aa18b27e-0fc7d316a9e42c-6d264426-75300-185fe5aa18ca36
h2
10698.700999841
10726.899999892
921
23
200
text/javascript
XHR
Network Round Trip Times — 0 ms
High Network RTT (Round Trip Times) can have a large impact on performance. Providing servers geographically closer to the user could improve performance.
Server Backend Latencies — 0 ms
High server latencies indicate the server is overloaded or has a poor backend performance.
Tasks
Below is a list of the top-level main thread tasks that executed during page load.
Start Time (Ms) End Time (Ms)
1462.555
34.376
1499.384
5.997
1597.075
22.585
1751.651
16.358
1768.382
38.169
1866.583
5.454
1948.181
122.636
2074.296
128.337
2202.648
14.499
2219.022
12.985
2236.034
67.741
2306.282
6.385
2320.345
16.601
2342.439
33.248
2375.697
81.602
2457.706
13.594
2471.384
17.237
2488.639
160.317
2649.017
23.55
2676.055
8.02
2684.092
8.462
2692.572
86.181
2778.771
36.493
2815.289
9.431
2824.736
700.069
3524.886
6.834
3532.344
80.808
3619.77
66.214
3686.015
6.436
3702.448
57.844
3802.025
36.961
3839.109
6.045
3850.273
9.445
3863.899
7.606
3874.332
8.204
3890.698
7.153
3923.622
7.685
3931.338
5.991
3950.332
13.275
3963.624
6.558
3973.328
34.068
4007.439
6.33
4014.457
48.84
4063.325
5.498
4068.884
7.149
4076.056
6.844
4082.913
115.489
4205.103
5.11
4211.276
80.837
4303.786
12.46
4317.182
108.599
4442.475
38.148
4483.308
7.21
4490.533
2098.479
6589.129
5.78
6607.868
5.443
6614.818
6.307
6638.342
5.217
6643.573
2068.412
8719.549
6.49
8726.256
9.254
8741.497
22.944
9094.852
22.698
9119.257
66.508
9187.381
6.804
9198.829
20.471
9255.604
11.025
9270.49
24.044
9298.474
63.59
9434.422
24.996
9463.728
24.122
9494.411
7.937
9533.606
22.771
9557.113
141.07
9704.322
9.077
9716.567
11.078
9732.958
7.935
9750.132
11.139
9761.282
20.797
9782.107
6.784
9809.866
5.205
9816.271
14.393
9830.73
7.041
9837.808
34.995
9872.841
16.763
9890.104
12.725
9904.893
30.388
9935.339
56.242
9993.305
5.869
10006.795
6.159
10020.125
26.095
10056.842
7.384
10077.064
8.437
10093.985
45.555
10139.566
10.573
10150.153
10.092
10160.255
10.272
10171.811
29.907
10204.034
17.365
10234.724
7.293
10242.03
8.189
10253.498
10.583
10267.933
8.054
10276.115
118.051
10395.412
108.269
10543.513
7.506
10614.638
6.17
10626.307
29.571
10671.349
38.601
10761.602
8.827
10770.494
7.84
11375.321
5.848
Diagnostics
Below is a collection of useful page vitals.
View Data
Metrics
Below is a collection of metrics.
View Data
Script Treemap Data
Provide as required, for treemap app.

Metrics

First Contentful Paint — 1.5 s
The time taken for the first image or text on the page to be rendered.

Audits

First Meaningful Paint — 1.5 s
The time taken for the primary content of the page to be rendered.

Other

Eliminate render-blocking resources — Potential savings of 570 ms
Resources, such as JavaScript and style sheets, can block the first paint of the page. Nike.com should consider delivering critical JavaScript/style sheets (JS/CSS) inline and deferring all non-critical JS/CSS.
URL Transfer Size (Bytes) Potential Savings (Ms)
https://static-assets.nike.com/video-player/1.9.2/nike-one-video-player.min.css
14200
230
https://www.nike.com/static/analytics-client/public/analytics-client.min.js
29386
80
https://www.nike.com/assets/vendor/optimizely-x-web/1.0.0/15368750322.js
187221
200
Reduce unused JavaScript — Potential savings of 1,322 KiB
It is advised to remove unused JavaScript in order to reduce bytes consumed by network activity.
URL Transfer Size (Bytes) Potential Savings (Bytes)
https://www.nike.com/static/dotcom-privacy/mfe-privacy-consent/_reco/public/9685ffc2d294476bd221/index.umd.js
1047604
489959
https://www.nike.com/assets/dotcom/nav/4.60.2/dotcom-nav-client.js
276555
170223
https://www.nike.com/assets/experience/ciclp/landing-pages-next/static/v2/439-626324042b7/_next/static/chunks/pages/%5B%5B...page%5D%5D-a9eba8482e5b147825c0.js
206143
102937
https://www.nike.com/assets/experience/ciclp/landing-pages-next/static/v2/439-626324042b7/_next/static/chunks/413057b3.8a3505c01472df30d440.js
108688
97384
https://www.nike.com/assets/vendor/optimizely-x-web/1.0.0/15368750322.js
187221
96942
https://api.bluecore.com/triggermail.js/nike.js
88860
50380
https://www.nike.com/static/uxf/web-shell-client/1.48.1/4.chunk.933fc8.js
61639
47218
https://s3.nikecdn.com/unite/app/953/scripts/app.min.js
99005
46234
https://www.nike.com/assets/experience/ciclp/landing-pages-next/static/v2/439-626324042b7/_next/static/chunks/b4b5a3f6aa536d0c05566255a8096ef21e9d9c23.78651956ddf8d7f1b731.js
89339
39455
https://www.googletagmanager.com/gtag/js?id=DC-4171764
44957
34670
https://www.googletagmanager.com/gtag/js?id=G-QTVTHYLBQS&l=marketingClientDataLayer&cx=c
78416
31041
https://analytics.tiktok.com/i18n/pixel/static/main.MWE2YWY2YTgzMA.js
69010
30310
https://www.nike.com/assets/measure/data-capture/cic-main/dcm.js
64179
24821
https://www.nike.com/149e9513-01fa-4fb0-aad4-566afd725d1b/2d206a39-8ed7-437e-a3be-862e0f06eea3/p.js
58967
24329
https://www.nike.com/assets/dotcom/nav/experiments/dotcom-nav-experiments.js
54168
24066
https://www.googletagmanager.com/gtag/js?id=DC-8128335&l=marketingClientDataLayer&cx=c
44942
22567
https://www.googletagmanager.com/gtm.js?id=GTM-NTF2X45&l=marketingClientDataLayer
113116
21322
Preload Largest Contentful Paint image — Potential savings of 350 ms
It is recommended to preload images used by LCP elements, to improve LCP time.
URL Potential Savings (Ms)
https://static.nike.com/a/images/f_auto/dpr_1.0,cs_srgb/w_1254,c_limit/66b37b1a-0a0a-44e0-b09d-b9930fddb91b/nike-just-do-it.jpg
350
Avoid enormous network payloads — Total size was 3,641 KiB
Large network payloads can cost users money and are linked to long load times.
URL Transfer Size (Bytes)
https://www.nike.com/assets/dotcom/nav/4.60.2/dotcom-nav-client.js
276555
https://www.nike.com/static/dotcom-privacy/mfe-privacy-consent/_reco/public/9685ffc2d294476bd221/index.umd.js
228650
https://www.nike.com/assets/experience/ciclp/landing-pages-next/static/v2/439-626324042b7/_next/static/chunks/pages/%5B%5B...page%5D%5D-a9eba8482e5b147825c0.js
206143
https://www.nike.com/assets/vendor/optimizely-x-web/1.0.0/15368750322.js
187221
https://www.nike.com/static/dotcom-privacy/mfe-privacy-consent/_reco/public/9685ffc2d294476bd221/index.umd.js
185158
https://www.nike.com/static/dotcom-privacy/mfe-privacy-consent/_reco/public/9685ffc2d294476bd221/index.umd.js
185128
https://www.nike.com/
172227
https://unite.nike.com/149e9513-01fa-4fb0-aad4-566afd725d1b/2d206a39-8ed7-437e-a3be-862e0f06eea3/ips.js?ak_bmsc_nke-2.2=0SbLDcKVNFgaQb69qcratikDRb6ptss3ZjOB1oGQPdVcfLm8LOelnxHJmii0A3bWEHWfML7Ni7AQZa7MarnTb1c44yAanrMUAsnUV8s1gtEf1MURrrf1wwxwJvoXK0OhoMs2OPOwLPxZOhDxHxmMoDu6n
155229
https://api.nike.com/149e9513-01fa-4fb0-aad4-566afd725d1b/2d206a39-8ed7-437e-a3be-862e0f06eea3/ips.js?ak_bmsc_nke-2.2=0HrdUx9NfO8v32wtGfHU4rZSHkcCumZ7R8mH994bBmv93yVORsnaZSHvi07EgIeUiokqbCA3sQzQXOf854v117HVb0pe7BhVcxJ9Bllh5Zk8Mj6jwDEBqM9DsSaO2rfn3ouuEnWp0sjtgcc1MwlHyx7d6
154374
https://www.googletagmanager.com/gtm.js?id=GTM-NTF2X45&l=marketingClientDataLayer
113116

Metrics

Time to Interactive — 7.1 s
The time taken for the page to become fully interactive.
Speed Index — 4.3 s
The time taken for the page contents to be visibly populated.
Total Blocking Time — 2,720 ms
The total blocking time is the sum of all time periods between First Contentful Paint and Time to Interactive (when task length exceeded 50ms).
Largest Contentful Paint — 4.3 s
The timing of the largest text or image that is painted.

Audits

Max Potential First Input Delay — 1,050 ms
Users could experience a delay when interacting with the page.

Other

Reduce initial server response time — Root document took 1,400 ms
It is advised to keep the server response time short for the main document, because all other requests depend on it.
URL Time Spent (Ms)
https://www.nike.com/
1400.872
Serve static assets with an efficient cache policy — 55 resources found
Nike.com can speed up repeat visits by increasing the cache lifetime, which is essentially how long before a cached copy expires.
URL Cache TTL (Ms) Transfer Size (Bytes)
https://s3.nikecdn.com/unite/app/953/scripts/app.min.js
0
99005
https://s3.nikecdn.com/unite/app/953/styles/uniteTheme/import.css
0
8281
https://s3.nikecdn.com/unite/scripts/unite.min.js
0
5429
https://tr.snapchat.com/config/com/33a360ef-51f9-46b3-93f1-3859a357fd3f.js
0
943
https://digitalmarketing.dea-eng-prod.nikecloud.com/nr-proxy?currencyCode=USD&discount=0&eventName=onLandingPageViewed&eventTimestamp=1675009630151&executionTime=641&experienceCountry=US&isUSHashedEmail=false&loggedIn=N&orderId=&pathName=/&productsCurrentPrice=0&productsCurrentPriceTotal=0&productsFullPrice=0&productsId=&productsQuantity=0&promoCodeList=&queryPath=&referer=&shipping=0&subtotal=0&tagId=261&tagName=Google%20Floodlight%20-%20EPV%20(without%20Cart)&tagStatus=success&tax=0&utmSource=&total=0&version=364&windowHREF=https://www.nike.com/
0
921
https://digitalmarketing.dea-eng-prod.nikecloud.com/nr-proxy?currencyCode=USD&discount=0&eventName=onLandingPageViewed&eventTimestamp=1675009630151&executionTime=479&experienceCountry=US&isUSHashedEmail=false&loggedIn=N&orderId=&pathName=/&productsCurrentPrice=0&productsCurrentPriceTotal=0&productsFullPrice=0&productsId=&productsQuantity=0&promoCodeList=&queryPath=&referer=&shipping=0&subtotal=0&tagId=243&tagName=GA360%20Ecommerce%20-%20EveryPageViewed&tagStatus=success&tax=0&utmSource=&total=0&version=364&windowHREF=https://www.nike.com/
0
916
https://digitalmarketing.dea-eng-prod.nikecloud.com/nr-proxy?currencyCode=USD&discount=0&eventName=onLandingPageViewed&eventTimestamp=1675009630151&executionTime=371&experienceCountry=US&isUSHashedEmail=false&loggedIn=N&orderId=&pathName=/&productsCurrentPrice=0&productsCurrentPriceTotal=0&productsFullPrice=0&productsId=&productsQuantity=0&promoCodeList=&queryPath=&referer=&shipping=0&subtotal=0&tagId=1274&tagName=unnamed%20tag%20with%20ID:%201274&tagStatus=success&tax=0&utmSource=&total=0&version=364&windowHREF=https://www.nike.com/
0
909
https://digitalmarketing.dea-eng-prod.nikecloud.com/nr-proxy?currencyCode=USD&discount=0&eventName=onLandingPageViewed&eventTimestamp=1675009630151&executionTime=103&experienceCountry=US&isUSHashedEmail=false&loggedIn=N&orderId=&pathName=/&productsCurrentPrice=0&productsCurrentPriceTotal=0&productsFullPrice=0&productsId=&productsQuantity=0&promoCodeList=&queryPath=&referer=&shipping=0&subtotal=0&tagId=291&tagName=Google%20DC%20Natural%20Search&tagStatus=success&tax=0&utmSource=&total=0&version=364&windowHREF=https://www.nike.com/
0
907
https://digitalmarketing.dea-eng-prod.nikecloud.com/nr-proxy?currencyCode=USD&discount=0&eventName=onLandingPageViewed&eventTimestamp=1675009630151&executionTime=142&experienceCountry=US&isUSHashedEmail=false&loggedIn=N&orderId=&pathName=/&productsCurrentPrice=0&productsCurrentPriceTotal=0&productsFullPrice=0&productsId=&productsQuantity=0&promoCodeList=&queryPath=&referer=&shipping=0&subtotal=0&tagId=464&tagName=Google%20Conversion%20Linker&tagStatus=success&tax=0&utmSource=&total=0&version=364&windowHREF=https://www.nike.com/
0
907
https://digitalmarketing.dea-eng-prod.nikecloud.com/nr-proxy?currencyCode=USD&discount=0&eventName=onLandingPageViewed&eventTimestamp=1675009630151&executionTime=52&experienceCountry=US&isUSHashedEmail=false&loggedIn=N&orderId=&pathName=/&productsCurrentPrice=0&productsCurrentPriceTotal=0&productsFullPrice=0&productsId=&productsQuantity=0&promoCodeList=&queryPath=&referer=&shipping=0&subtotal=0&tagId=1233&tagName=TikTok%20-%20Event%20Tracking&tagStatus=success&tax=0&utmSource=&total=0&version=364&windowHREF=https://www.nike.com/
0
906
https://digitalmarketing.dea-eng-prod.nikecloud.com/nr-proxy?currencyCode=USD&discount=0&eventName=onLandingPageViewed&eventTimestamp=1675009630151&executionTime=136&experienceCountry=US&isUSHashedEmail=false&loggedIn=N&orderId=&pathName=/&productsCurrentPrice=0&productsCurrentPriceTotal=0&productsFullPrice=0&productsId=&productsQuantity=0&promoCodeList=&queryPath=&referer=&shipping=0&subtotal=0&tagId=976&tagName=GA4%20NA%20-%20Configuration&tagStatus=success&tax=0&utmSource=&total=0&version=364&windowHREF=https://www.nike.com/
0
905
https://digitalmarketing.dea-eng-prod.nikecloud.com/nr-proxy?currencyCode=USD&discount=0&eventName=onLandingPageViewed&eventTimestamp=1675009630151&executionTime=163&experienceCountry=US&isUSHashedEmail=false&loggedIn=N&orderId=&pathName=/&productsCurrentPrice=0&productsCurrentPriceTotal=0&productsFullPrice=0&productsId=&productsQuantity=0&promoCodeList=&queryPath=&referer=&shipping=0&subtotal=0&tagId=299&tagName=Google%20Adwords%20-%20EPV&tagStatus=success&tax=0&utmSource=&total=0&version=364&windowHREF=https://www.nike.com/
0
903
https://digitalmarketing.dea-eng-prod.nikecloud.com/nr-proxy?currencyCode=USD&discount=0&eventName=onLandingPageViewed&eventTimestamp=1675009630151&executionTime=381&experienceCountry=US&isUSHashedEmail=false&loggedIn=N&orderId=&pathName=/&productsCurrentPrice=0&productsCurrentPriceTotal=0&productsFullPrice=0&productsId=&productsQuantity=0&promoCodeList=&queryPath=&referer=&shipping=0&subtotal=0&tagId=992&tagName=Snapchat%20Pixel%20-%20US&tagStatus=success&tax=0&utmSource=&total=0&version=364&windowHREF=https://www.nike.com/
0
902
https://digitalmarketing.dea-eng-prod.nikecloud.com/nr-proxy?currencyCode=USD&discount=0&eventName=onLandingPageViewed&eventTimestamp=1675009630151&executionTime=69&experienceCountry=US&isUSHashedEmail=false&loggedIn=N&orderId=&pathName=/&productsCurrentPrice=0&productsCurrentPriceTotal=0&productsFullPrice=0&productsId=&productsQuantity=0&promoCodeList=&queryPath=&referer=&shipping=0&subtotal=0&tagId=354&tagName=New%20Relic%20Monitoring&tagStatus=success&tax=0&utmSource=&total=0&version=364&windowHREF=https://www.nike.com/
0
902
https://digitalmarketing.dea-eng-prod.nikecloud.com/nr-proxy?currencyCode=USD&discount=0&eventName=onLandingPageViewed&eventTimestamp=1675009630151&executionTime=452&experienceCountry=US&isUSHashedEmail=false&loggedIn=N&orderId=&pathName=/&productsCurrentPrice=0&productsCurrentPriceTotal=0&productsFullPrice=0&productsId=&productsQuantity=0&promoCodeList=&queryPath=&referer=&shipping=0&subtotal=0&tagId=253&tagName=Criteo%20-%20Home%20Page&tagStatus=success&tax=0&utmSource=&total=0&version=364&windowHREF=https://www.nike.com/
0
901
https://digitalmarketing.dea-eng-prod.nikecloud.com/nr-proxy?currencyCode=USD&discount=0&eventName=onLandingPageViewed&eventTimestamp=1675009630151&executionTime=2&experienceCountry=US&isUSHashedEmail=false&loggedIn=N&orderId=&pathName=/&productsCurrentPrice=0&productsCurrentPriceTotal=0&productsFullPrice=0&productsId=&productsQuantity=0&promoCodeList=&queryPath=&referer=&shipping=0&subtotal=0&tagId=1230&tagName=TikTok%20-%20Base%20Code&tagStatus=success&tax=0&utmSource=&total=0&version=364&windowHREF=https://www.nike.com/
0
900
https://digitalmarketing.dea-eng-prod.nikecloud.com/nr-proxy?currencyCode=USD&discount=0&eventName=onLandingPageViewed&eventTimestamp=1675009630151&executionTime=1&experienceCountry=US&isUSHashedEmail=false&loggedIn=N&orderId=&pathName=/&productsCurrentPrice=0&productsCurrentPriceTotal=0&productsFullPrice=0&productsId=&productsQuantity=0&promoCodeList=&queryPath=&referer=&shipping=0&subtotal=0&tagId=1020&tagName=Bluecore%20JS%20-%20EPV&tagStatus=success&tax=0&utmSource=&total=0&version=364&windowHREF=https://www.nike.com/
0
899
https://digitalmarketing.dea-eng-prod.nikecloud.com/nr-proxy?currencyCode=USD&discount=0&eventName=onLandingPageViewed&eventTimestamp=1675009630151&executionTime=123&experienceCountry=US&isUSHashedEmail=false&loggedIn=N&orderId=&pathName=/&productsCurrentPrice=0&productsCurrentPriceTotal=0&productsFullPrice=0&productsId=&productsQuantity=0&promoCodeList=&queryPath=&referer=&shipping=0&subtotal=0&tagId=883&tagName=Neustar%20-%20EPV%20OC&tagStatus=success&tax=0&utmSource=&total=0&version=364&windowHREF=https://www.nike.com/
0
899
https://digitalmarketing.dea-eng-prod.nikecloud.com/nr-proxy?currencyCode=USD&discount=0&eventName=onLandingPageViewed&eventTimestamp=1675009630151&executionTime=150&experienceCountry=US&isUSHashedEmail=false&loggedIn=N&orderId=&pathName=/&productsCurrentPrice=0&productsCurrentPriceTotal=0&productsFullPrice=0&productsId=&productsQuantity=0&promoCodeList=&queryPath=&referer=&shipping=0&subtotal=0&tagId=491&tagName=Google%20MCC%20-%20EPV&tagStatus=success&tax=0&utmSource=&total=0&version=364&windowHREF=https://www.nike.com/
0
899
https://digitalmarketing.dea-eng-prod.nikecloud.com/nr-proxy?currencyCode=USD&discount=0&eventName=onLandingPageViewed&eventTimestamp=1675009630151&executionTime=449&experienceCountry=US&isUSHashedEmail=false&loggedIn=N&orderId=&pathName=/&productsCurrentPrice=0&productsCurrentPriceTotal=0&productsFullPrice=0&productsId=&productsQuantity=0&promoCodeList=&queryPath=&referer=&shipping=0&subtotal=0&tagId=1172&tagName=Singular-Banner&tagStatus=success&tax=0&utmSource=&total=0&version=364&windowHREF=https://www.nike.com/
0
899
https://digitalmarketing.dea-eng-prod.nikecloud.com/nr-proxy?currencyCode=USD&discount=0&eventName=onLandingPageViewed&eventTimestamp=1675009630151&executionTime=1&experienceCountry=US&isUSHashedEmail=false&loggedIn=N&orderId=&pathName=/&productsCurrentPrice=0&productsCurrentPriceTotal=0&productsFullPrice=0&productsId=&productsQuantity=0&promoCodeList=&queryPath=&referer=&shipping=0&subtotal=0&tagId=3&tagName=GTM%20Event%20Data%20Log&tagStatus=success&tax=0&utmSource=&total=0&version=364&windowHREF=https://www.nike.com/
0
897
https://bam.nr-data.net/1/NRBR-26d48a12bc762b8fbd7?a=175756206&v=1222.PROD&to=ZVdXbUtXXBIHVUNfXlwde1ZLW1MND0xSUmRAWxoT&rst=9258&ck=0&s=eb1879178f62da43&ref=https://www.nike.com/&ap=314.32423&be=1604&fe=7518&dc=1929&tt=1d55590a00f9bd1a&af=err,xhr,stn,ins,spa&perf=%7B%22timing%22:%7B%22of%22:1675009620686,%22n%22:0,%22f%22:57,%22dn%22:57,%22dne%22:57,%22c%22:57,%22ce%22:57,%22rq%22:57,%22rp%22:1457,%22rpe%22:1457,%22dl%22:1464,%22di%22:3533,%22ds%22:3533,%22de%22:3613,%22dc%22:9121,%22l%22:9122,%22le%22:9126%7D,%22navigation%22:%7B%7D%7D&fp=2327&fcp=2327&jsonp=NREUM.setToken
0
522
https://www.nike.com/149e9513-01fa-4fb0-aad4-566afd725d1b/2d206a39-8ed7-437e-a3be-862e0f06eea3/p.js
60000
58967
https://www.redditstatic.com/ads/pixel.js
60000
8145
https://www.nike.com/assets/dotcom/nav/4.60.2/dotcom-nav-client.js
84000
276555
https://www.nike.com/static/uxf/web-shell-client/v1/bundle.umd.js
91000
9991
https://www.nike.com/assets/dotcom/nav/4.60.2/dotcom-nav-client.css
99000
11314
https://www.nike.com/assets/measure/data-capture/cic-main/dcm.js
101000
64179
https://www.nike.com/static/privacy-core/public/privacy-core.js
118000
19734
https://www.nike.com/assets/dotcom/nav/experiments/dotcom-nav-experiments.js
300000
54168
https://www.nike.com/assets/ncss/glyphs/2.6/css/glyphs.min.css
566000
1594
https://www.nike.com/assets/vendor/optimizely-x-web/1.0.0/15368750322.js
600000
187221
https://api.bluecore.com/triggermail.js/nike.js
3600000
88860
https://siteassets.bluecore.com/site_recipe.js
3600000
3707
https://web-sdk-cdn.singular.net/singular-sdk/latest/singular-sdk.js
5807000
46493
https://www.google-analytics.com/analytics.js
7200000
20594
https://js-agent.newrelic.com/885.95d4308d-1222.js
7200000
6657
https://js-agent.newrelic.com/569.95d4308d-1222.js
7200000
3901
https://js-agent.newrelic.com/859.95d4308d-1222.js
7200000
3703
https://js-agent.newrelic.com/466.95d4308d-1222.js
7200000
3488
https://js-agent.newrelic.com/244.95d4308d-1222.js
7200000
3335
https://js-agent.newrelic.com/736.95d4308d-1222.js
7200000
2860
https://js-agent.newrelic.com/457.95d4308d-1222.js
7200000
2682
https://js-agent.newrelic.com/620.95d4308d-1222.js
7200000
2070
https://js-agent.newrelic.com/142.95d4308d-1222.js
7200000
1607
https://js-agent.newrelic.com/41.95d4308d-1222.js
7200000
1179
https://www.nike.com/static/uxf/web-shell-client/1.48.1/4.chunk.933fc8.js
16839000
61639
https://www.nike.com/static/ncss/4.1/dotcom/desktop/css/ncss.en-us.min.css
36169000
9401
https://www.nike.com/static/ncss/4.1/dotcom/fonts/Nike-Futura.woff2
45338000
25694
https://www.nike.com/assets/ncss/glyphs/2.6/fonts/nike-glyphs.woff
62445000
13666
https://www.nike.com/static/ncss/4.1/dotcom/fonts/Nike-TG.woff2
84418000
39083
https://siteassets.bluecore.com/bcQuery.js
86400000
31229
https://static.criteo.net/js/ld/ld.js
86400000
14753
https://s.go-mpulse.net/boomerang/R6SH7-84RFL-GQQ8S-CW6MF-W5RWR?20200601
604800000
50666
https://www.googletagmanager.com/dclk/ns/v1.js
604800000
1979
Avoid an excessive DOM size — 2,269 elements
A large DOM (Document Object Model) will increase memory usage, cause longer system calculations as well as costly layout reflows.
Statistic Element Value
Total DOM Elements
2269
Maximum DOM Depth
a.pre-mobile-btn > div.pre-mobile-menu-cart > svg.pre-nav-design-icon > path
20
Maximum Child Elements
body
66
Reduce JavaScript execution time — 6.7 s
JavaScript (JS) execution time can be lowered by reducing the time required for parsing, compiling and executing JS. Delivering smaller JS payloads may help with this.
URL Total CPU Time (Ms) Script Evaluation (Ms) Script Parse (Ms)
https://api.nike.com/149e9513-01fa-4fb0-aad4-566afd725d1b/2d206a39-8ed7-437e-a3be-862e0f06eea3/ips.js?ak_bmsc_nke-2.2=0HrdUx9NfO8v32wtGfHU4rZSHkcCumZ7R8mH994bBmv93yVORsnaZSHvi07EgIeUiokqbCA3sQzQXOf854v117HVb0pe7BhVcxJ9Bllh5Zk8Mj6jwDEBqM9DsSaO2rfn3ouuEnWp0sjtgcc1MwlHyx7d6
2163.098
2007.939
8.661
https://unite.nike.com/149e9513-01fa-4fb0-aad4-566afd725d1b/2d206a39-8ed7-437e-a3be-862e0f06eea3/ips.js?ak_bmsc_nke-2.2=0SbLDcKVNFgaQb69qcratikDRb6ptss3ZjOB1oGQPdVcfLm8LOelnxHJmii0A3bWEHWfML7Ni7AQZa7MarnTb1c44yAanrMUAsnUV8s1gtEf1MURrrf1wwxwJvoXK0OhoMs2OPOwLPxZOhDxHxmMoDu6n
2102.783
2063.56
9.485
https://www.nike.com/assets/experience/ciclp/landing-pages-next/static/v2/439-626324042b7/_next/static/chunks/pages/%5B%5B...page%5D%5D-a9eba8482e5b147825c0.js
1023.131
891.845
15.492
https://www.nike.com/
937.788
421.917
12.792
Unattributable
371.191
51.314
0.824
https://www.googletagmanager.com/gtm.js?id=GTM-NTF2X45&l=marketingClientDataLayer
331.124
286.532
10.662
https://api.bluecore.com/triggermail.js/nike.js
157.45
141.241
4.977
https://www.nike.com/assets/vendor/optimizely-x-web/1.0.0/15368750322.js
144.381
131.569
11.198
https://www.nike.com/static/dotcom-privacy/mfe-privacy-consent/_reco/public/9685ffc2d294476bd221/index.umd.js
115.417
98.739
16.532
https://s3.nikecdn.com/unite/experiences/953/com.nike.commerce.nikedotcom.web/en_US.js
113.158
110.409
1.915
https://analytics.tiktok.com/i18n/pixel/static/main.MWE2YWY2YTgzMA.js
108.818
97.407
8.848
https://www.nike.com/149e9513-01fa-4fb0-aad4-566afd725d1b/2d206a39-8ed7-437e-a3be-862e0f06eea3/p.js
102.226
88.688
2.698
https://www.nike.com/assets/experience/ciclp/landing-pages-next/static/v2/439-626324042b7/_next/static/chunks/pages/_app-cd1ce14db281b25819e7.js
86.181
39.744
0.318
https://www.nike.com/assets/dotcom/nav/4.60.2/dotcom-nav-client.js
74.119
50.894
18.707
https://www.nike.com/assets/measure/data-capture/cic-main/dcm.js
63.845
59.589
3.829
https://www.googletagmanager.com/gtag/js?id=G-QTVTHYLBQS&l=marketingClientDataLayer&cx=c
59.903
55.566
3.844
Minimize main-thread work — 8.6 s
Main-thread work timing can be lowered by reducing the time required for parsing, compiling and executing JS. Delivering smaller JS payloads may help with this.
Category Time Spent (Ms)
Script Evaluation
7055.519
Other
446.36899999999
Garbage Collection
344.159
Style & Layout
343.492
Script Parsing & Compilation
224.867
Parse HTML & CSS
94.485
Rendering
77.332
Ensure text remains visible during webfont load
Make use of the font-display CSS feature, which will ensure text is user-visible while webfonts are loading.
URL Potential Savings (Ms)
https://www.nike.com/static/ncss/4.1/dotcom/fonts/Nike-TG.woff2
156.51800017804
https://www.nike.com/static/ncss/4.1/dotcom/fonts/Nike-Futura.woff2
164.42700009793
https://www.nike.com/assets/ncss/glyphs/2.6/fonts/nike-glyphs.woff
99.014000035822
Does not use passive listeners to improve scrolling performance
Improve the page's scroll performance by marking touch and wheel event listeners as 'passive'.
Source
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Avoid `document.write()`
Avoid or limit the use of external scripts that are dynamically injected via 'document.write()' as users on slow connections will be delayed by tens of seconds.
Source
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Registers an `unload` listener
The 'unload' event does not fire reliably, causing issues with browser optimizations such as the Back-Forward Cache. It is recommended that 'pagehide' or 'visibilitychange' events are used instead.
Source
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73

Accessibility

Indicates how accessible the page is and highlights opportunities where the page can be made more accessible to users of nike.com. This includes details about various page attributes that can be optimized.

Navigation

`[accesskey]` values are unique
Access keys assist users with focusing on different parts of the page. Each access key should be unique for proper navigation.
The page contains a heading, skip link, or landmark region
It is advised to provide ways to bypass repetitive content, allowing users to navigate the page efficiently.
`[id]` attributes on active, focusable elements are unique
Ensure all focusable elements have a unique id value to allow them to be visible to users of assistive technologies, like a screen reader.
No element has a `[tabindex]` value greater than 0
Although technically valid, a tabindex value greater than 0 often creates frustrating experiences for users who rely on assistive technologies.

ARIA

`button`, `link`, and `menuitem` elements have accessible names
Without accessible names on elements, screen readers will default to announcing a generic name, which means your content will be less accessible to users who rely on screen readers.
`[aria-hidden="true"]` is not present on the document `<body>`
If aria-hidden=true is set on the document body, assistive technologies, like a screen reader will work inconsistently.
ARIA input fields have accessible names
Generic names are announced to users of assistive technologies, like a screen reader, when an input field does not have an accessible name specified.
ARIA `meter` elements have accessible names
Without accessible names on elements, screen readers will default to announcing a generic name, which means your content will be less accessible to users who rely on screen readers.
ARIA `progressbar` elements have accessible names
Without accessible names on elements, screen readers will default to announcing a generic name, which means your content will be less accessible to users who rely on screen readers.
`[role]`s have all required `[aria-*]` attributes
Some ARIA roles have required 'aria-*' attributes, which provide essential information about state and functionality.
`[role]` values are valid
All ARIA roles require valid values to perform their intended functions.
ARIA toggle fields have accessible names
Generic names are announced to users of assistive technologies, like a screen reader, when a toggle field does not have an accessible name specified.
ARIA `tooltip` elements have accessible names
Without accessible names on elements, screen readers will default to announcing a generic name, which means your content will be less accessible to users who rely on screen readers.
ARIA `treeitem` elements have accessible names
Without accessible names on elements, screen readers will default to announcing a generic name, which means your content will be less accessible to users who rely on screen readers.
`[aria-*]` attributes have valid values
ARIA attributes cannot be interpreted with invalid values when used by screen readers and other assistive technologies.
`[aria-*]` attributes are valid and not misspelled
ARIA attributes cannot be interpreted with invalid names when used by screen readers and other assistive technologies.

Names and labels

Buttons have an accessible name
Buttons become unusable as they are announced simply as "button" when the button does not have an accessible name, when used by screen readers and other assistive technologies.
Document has a `<title>` element
Search engines, screen reader users and other assistive technology users rely on the title to provide an overview of the page and to help determine if the page is relevant to their search.
No form fields have multiple labels
Having multiple labels for form fields can be confusing to assistive technologies, like a screen reader.
`<frame>` or `<iframe>` elements have a title
Screen reader users and other assistive technology users rely on frame titles to describe the contents of frames.
Image elements have `[alt]` attributes
Provide short and descriptive alternative text where possible on informative elements.
`<input type="image">` elements have `[alt]` text
Input buttons with alternative text assist screen readers and other assistive technology users to understand its purpose.
Form elements have associated labels
Screen readers and other assistive technologies rely on labels to properly announce form controls.
Links have a discernible name
In order to improve the navigation for screen reader and other assistive technology users, use link text that is unique, focusable and discernible.
`<object>` elements have alternate text
It is advised that alt text is used on '<object>' elements in order to provide meaning to screen reader and other assistive technology users, as these technologies are unable to translate non-text content.

Contrast

Background and foreground colors have a sufficient contrast ratio
Many (if not most) users find low-contrast text difficult or impossible to read.

Tables and lists

`<dl>`'s contain only properly-ordered `<dt>` and `<dd>` groups, `<script>`, `<template>` or `<div>` elements.
Screen readers and other assistive technologies may produce poor and inaccurate output when definition lists are not properly marked up.
Definition list items are wrapped in `<dl>` elements
In order for screen readers and other assistive technologies to properly announce definition list items ('<dt>' and '<dd>'), they must be wrapped in parent a '<dl>' element.
Lists contain only `<li>` elements and script supporting elements (`<script>` and `<template>`).
Use proper list structure to aid screen readers and other assistive technologies.
List items (`<li>`) are contained within `<ul>` or `<ol>` parent elements
In order for screen readers to announce list items, ensure that list items ('<li>') are contained within parent '<ul>' or '<ol>' tags.
Cells in a `<table>` element that use the `[headers]` attribute refer to table cells within the same table.
Screen readers and other assistive technologies have features to make navigating tables easier. Ensure that '<td>' cells using the headers attribute only refer to other cells in the same table, to improve screen reader user experience.
`<th>` elements and elements with `[role="columnheader"/"rowheader"]` have data cells they describe.
Screen readers and other assistive technologies have features to make navigating tables easier. Ensure that table headers refer to some set of cells, to improve screen reader user experience.

Internationalization and localization

`<html>` element has a `[lang]` attribute
It is advised to provide a lang attribute so that screen readers and other assistive technologies are guaranteed to announce the page's text correctly. When not provided, the user's default language setting will be used which may cause inaccuracies.
`<html>` element has a valid value for its `[lang]` attribute
Specify a valid BCP 47 language in order to help screen readers and other assistive technologies announce text properly.
`[lang]` attributes have a valid value
Specify a valid BCP 47 language on elements in order to help screen readers and other assistive technologies announce text properly.

Best practices

The document does not use `<meta http-equiv="refresh">`
Pages that refresh automatically cause a poor user experience as focus is directed back to the top of the page unexpectedly.
`[user-scalable="no"]` is not used in the `<meta name="viewport">` element and the `[maximum-scale]` attribute is not less than 5.
For users with low vision who rely on screen magnification, ensure that zooming is not disabled.

Audio and video

`<video>` elements contain a `<track>` element with `[kind="captions"]`
Nike.com may provide assistance to deaf or hearing-impaired users with captions on videos.

ARIA

`[aria-*]` attributes do not match their roles
Avoid mismatching 'aria-*' attributes and their 'role' value, as it invalidates the attribute.
Failing Elements
Featured Air Force 1 Jordan 1 Air Max 2090 Air Max 270 Air Max 97 Air Max 90 Bl…
`[aria-hidden="true"]` elements contain focusable descendents
Interactive elements within an aria-hidden=true element are unavailable to users of assistive technologies, like a screen reader.
Failing Elements
Save Up to 40% Shop All Our New Markdowns
Free Shipping + Returns, Free Membership, Exclusive Products Join Now
Elements with an ARIA `[role]` that require children to contain a specific `[role]` are missing some or all of those required children.
Some ARIA parent roles cannot perform their intended functions if specific child roles are not used.
Failing Elements
Help
New & Featured
Men
Women
Kids
Sale
Guides
`[role]`s are not contained by their required parent element
Some ARIA child roles cannot perform their intended functions if specific parent roles are not used.
Failing Elements
Air Force 1
Jordan 1
Air Max 2090
Air Max 270
All Shoes
Jordan Shoes
Running Shoes
Basketball Shoes
All Clothing
Tops & T-Shirts
Shorts
Hoodies & Pullovers
Infant & Toddler Shoes
Kids' Shoes
Kids' Basketball Shoes
Kids' Running Shoes
ARIA IDs are not unique
Ensure all ARIA ID values are unique to prevent elements from being overlooked by assistive technologies, like a screen reader.
Failing Elements
div > div#3e3b1dd1-0207-4623-a508-643cf9c76480 > div.merchMenuWrapper > input#toggle0
div > div#3e3b1dd1-0207-4623-a508-643cf9c76480 > div.merchMenuWrapper > input#toggle1
div > div#3e3b1dd1-0207-4623-a508-643cf9c76480 > div.merchMenuWrapper > input#toggle2
div > div#3e3b1dd1-0207-4623-a508-643cf9c76480 > div.merchMenuWrapper > input#toggle3

Navigation

Heading elements are not in a sequentially-descending order
Properly order all headers and do not skip heading levels to better the navigation and readability for users of assistive technologies, like a screen reader.
Failing Elements
Air Jordan 3 Retro SE
Running Accessories
Air Jordan 1

Manual Checks

The page has a logical tab order
The visual layout should be logical in its tab order and users cannot focus elements that are offscreen.
Interactive controls are keyboard focusable
Ensure that custom interactive controls are keyboard focusable and that a focus indicator is displayed.
Interactive elements indicate their purpose and state
Ensure that interactive elements (such as links and buttons) are distinguishable from non-interactive elements and that they indicate their state.
The user's focus is directed to new content added to the page
When new content (such as a dialogue) is added to the page, the user's focus should be directed to it.
User focus is not accidentally trapped in a region
Avoid focus being accidentally trapped when a user tabs in and out of controls or regions on page.
Custom controls have associated labels
Ensure that custom interactive controls have associated labels, which are provided by aria-label and aria-labelledby attributes.
Custom controls have ARIA roles
Ensure that all custom interactive controls have appropriate ARIA roles.
Visual order on the page follows DOM order
Ensure that the DOM order matches with the page's visual order, in order to improve navigation for screen readers and other assistive technologies.
Offscreen content is hidden from assistive technology
Ensure that offscreen content is hidden through the use of "display:none" styling or the aria-hidden attribute.
HTML5 landmark elements are used to improve navigation
Elements such as <main> and <nav> are recommended as they are used by screen readers and other assistive technologies to improve keyboard navigation.
67

Best Practices

Indicates the recommended, best practices currently in place on the page and highlights the best practices that nike.com should incorporate. This includes practices such as protecting pages with HTTPS.

Audits

Avoids requesting the geolocation permission on page load
When requesting a user's location, provide context or consider tying the request to a user action to avoid confusion and mistrust from users.
Avoids requesting the notification permission on page load
When requesting permission to send notifications, provide context or consider tying the request to a user action to avoid confusion and mistrust from users.
Ensure CSP is effective against XSS attacks
Significantly reduce the risk of cross-site scripting attacks (XSS) by ensuring you have a strong Content Security Policy (CSP).
Description Directive Severity
script-src directive is missing. This can allow the execution of unsafe scripts.
script-src
High
Missing object-src allows the injection of plugins that execute unsafe scripts. Consider setting object-src to 'none' if you can.
object-src
High

Audits

Allows users to paste into password fields
Ensure that password inputs may be pasted into to aid in the user's ability to use password managers and improve security.
Displays images with correct aspect ratio
Ensure that image display dimensions match their natural aspect ratio.
Serves images with appropriate resolution
For maximum image clarity, ensure images have natural dimensions and are proportional to the display size and pixel ratio.
Fonts with `font-display: optional` are preloaded
It is recommended that optional fonts are preloaded.

Audits

Page has the HTML doctype
Ensure a doctype is specified to prevent the browser from switching to quirks-mode.
Properly defines charset
It is advised to declare a character encoding, optionally via a <meta> tag in the first 1024 bytes of the HTML or in the Content-Type HTTP response header.

Audits

Detected JavaScript libraries
Below is a list of all front-end JavaScript libraries that were detected on the page.
Name Version
React
16.14.0
Next.js
10.0.9
boomerang.js
1.720.0
core-js
core-js-global@3.21.1; core-js-pure@2.6.12; core-js-global@3.21.1; core-js-global@3.1.3; core-js-pure@3.27.2; core-js-global@3.11.0; core-js-global@3.11.0
No issues in the `Issues` panel in Chrome Devtools
There may be unresolved issues logged to Chrome Devtools.

Audits

Does not use HTTPS — 1 insecure request found
Ensure that all pages are protected with HTTPS (including those that do not handle sensitive data) as HTTPS prevents tampering and passive listening on communications between the app and its users. Additionally, HTTPS is a prerequisite for HTTP/2 and many new web platform APIs.
Insecure URL Request Resolution
http://nike.com/
Allowed
Includes front-end JavaScript libraries with known security vulnerabilities — 3 vulnerabilities detected
Ensure that the use of third-party scripts is minimal and that only trusted third-party scripts are used as some may contain known security vulnerabilities which may be exploited by attackers.
Library Version Vulnerability Count Highest Severity
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3
Medium

Audits

Uses deprecated APIs — 3 warnings found
Avoid deprecated APIs which will eventually be removed the browser.
Deprecation / Warning Source
Synchronous `XMLHttpRequest` on the main thread is deprecated because of its detrimental effects to the end user’s experience. For more help, check https://xhr.spec.whatwg.org/.
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`window.webkitStorageInfo` is deprecated. Please use `navigator.webkitTemporaryStorage` or `navigator.webkitPersistentStorage` instead.
SHOW DETAILS
Relaxing the same-origin policy by setting `document.domain` is deprecated, and will be disabled by default. To continue using this feature, please opt-out of origin-keyed agent clusters by sending an `Origin-Agent-Cluster: ?0` header along with the HTTP response for the document and frames. See https://developer.chrome.com/blog/immutable-document-domain/ for more details.
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Browser errors were logged to the console
Below is a list of all errors logged to the console, which indicate unresolved problems on the site.
Source Description
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Failed to load resource: net::ERR_BLOCKED_BY_CLIENT
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Failed to load resource: net::ERR_CONNECTION_FAILED
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Failed to load resource: the server responded with a status of 400 (Bad Request)
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Failed to load resource: the server responded with a status of 400 (Bad Request)
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Failed to load resource: the server responded with a status of 400 (Bad Request)
SHOW DETAILS
Failed to load resource: the server responded with a status of 400 (Bad Request)
SHOW DETAILS
Failed to load resource: the server responded with a status of 403 (Forbidden)
SHOW DETAILS
Failed to load resource: the server responded with a status of 429 (Too Many Requests)
SHOW DETAILS
Failed to load resource: the server responded with a status of 429 (Too Many Requests)
SHOW DETAILS
Failed to load resource: the server responded with a status of 429 (Too Many Requests)
SHOW DETAILS
Failed to load resource: the server responded with a status of 429 (Too Many Requests)
Missing source maps for large first-party JavaScript
Consider deploying source maps for added benefits such as the ability to debug while in production.
URL Map URL
https://www.nike.com/assets/vendor/optimizely-x-web/1.0.0/15368750322.js
https://www.nike.com/assets/dotcom/nav/4.60.2/dotcom-nav-client.js
https://www.nike.com/assets/vendor/@emotion/styled/10.0.27/styled.umd.min.js
https://www.nike.com/assets/vendor/@emotion/styled/10.0.27/styled.umd.min.js.map
https://www.nike.com/assets/vendor/@emotion/styled-base/10.0.27/styled-base.umd.min.js
https://www.nike.com/assets/vendor/@emotion/styled-base/10.0.27/styled-base.umd.min.js.map
https://www.nike.com/assets/vendor/@emotion/core/10.0.27/core.umd.min.js
https://www.nike.com/assets/vendor/@emotion/core/10.0.27/core.umd.min.js.map
https://www.nike.com/assets/experience/ciclp/landing-pages-next/static/v2/439-626324042b7/_next/static/chunks/b4b5a3f6aa536d0c05566255a8096ef21e9d9c23.78651956ddf8d7f1b731.js
https://www.nike.com/assets/experience/ciclp/landing-pages-next/static/v2/439-626324042b7/_next/static/chunks/b4b5a3f6aa536d0c05566255a8096ef21e9d9c23.78651956ddf8d7f1b731.js.map
https://www.nike.com/static/uxf/web-shell-client/v1/bundle.umd.js
https://www.nike.com/static/uxf/web-shell-client/v1/bundle.umd.js.map
https://www.nike.com/static/uxf/web-shell-client/1.48.1/4.chunk.933fc8.js
https://www.nike.com/static/uxf/web-shell-client/1.48.1/4.chunk.933fc8.js.map
https://www.nike.com/static/privacy-core/public/privacy-core.js
https://www.nike.com/static/privacy-core/public/privacy-core.js.map
https://www.nike.com/static/dotcom-privacy/mfe-privacy-consent/_reco/public/9685ffc2d294476bd221/index.umd.js
https://www.nike.com/static/dotcom-privacy/mfe-privacy-consent/_reco/public/9685ffc2d294476bd221/index.umd.js.map
https://www.nike.com/static/analytics-client/public/analytics-client.min.js
https://www.nike.com/static/analytics-client/public/analytics-client.min.js.map
https://www.nike.com/assets/experience/ciclp/landing-pages-next/static/v2/439-626324042b7/_next/static/chunks/webpack-bb832bb1a80615760a59.js
https://www.nike.com/assets/experience/ciclp/landing-pages-next/static/v2/439-626324042b7/_next/static/chunks/webpack-bb832bb1a80615760a59.js.map
https://www.nike.com/assets/experience/ciclp/landing-pages-next/static/v2/439-626324042b7/_next/static/chunks/pages/%5B%5B...page%5D%5D-a9eba8482e5b147825c0.js
https://www.nike.com/assets/experience/ciclp/landing-pages-next/static/v2/439-626324042b7/_next/static/chunks/pages/[[...page]]-a9eba8482e5b147825c0.js.map
https://www.nike.com/assets/experience/ciclp/landing-pages-next/static/v2/439-626324042b7/_next/static/chunks/pages/_app-cd1ce14db281b25819e7.js
https://www.nike.com/assets/experience/ciclp/landing-pages-next/static/v2/439-626324042b7/_next/static/chunks/pages/_app-cd1ce14db281b25819e7.js.map
https://www.nike.com/assets/experience/ciclp/landing-pages-next/static/v2/439-626324042b7/_next/static/chunks/main-9614784c917cffbc10d3.js
https://www.nike.com/assets/experience/ciclp/landing-pages-next/static/v2/439-626324042b7/_next/static/chunks/main-9614784c917cffbc10d3.js.map
https://www.nike.com/assets/experience/ciclp/landing-pages-next/static/v2/439-626324042b7/_next/static/chunks/lcp-image-loader.js
https://www.nike.com/assets/experience/ciclp/landing-pages-next/static/v2/439-626324042b7/_next/static/chunks/lcp-image-loader.js.map
https://www.nike.com/assets/experience/ciclp/landing-pages-next/static/v2/439-626324042b7/_next/static/chunks/framework.10a448ab900070b88e43.js
https://www.nike.com/assets/experience/ciclp/landing-pages-next/static/v2/439-626324042b7/_next/static/chunks/framework.10a448ab900070b88e43.js.map
https://www.nike.com/assets/experience/ciclp/landing-pages-next/static/v2/439-626324042b7/_next/static/chunks/f6078781a05fe1bcb0902d23dbbb2662c8d200b3.d6518736d19e1df63e81.js
https://www.nike.com/assets/experience/ciclp/landing-pages-next/static/v2/439-626324042b7/_next/static/chunks/f6078781a05fe1bcb0902d23dbbb2662c8d200b3.d6518736d19e1df63e81.js.map
https://www.nike.com/assets/experience/ciclp/landing-pages-next/static/v2/439-626324042b7/_next/static/chunks/commons.15eabf89436f6c0762ed.js
https://www.nike.com/assets/experience/ciclp/landing-pages-next/static/v2/439-626324042b7/_next/static/chunks/commons.15eabf89436f6c0762ed.js.map
https://www.nike.com/assets/experience/ciclp/landing-pages-next/static/v2/439-626324042b7/_next/static/chunks/413057b3.8a3505c01472df30d440.js
https://www.nike.com/assets/experience/ciclp/landing-pages-next/static/v2/439-626324042b7/_next/static/chunks/413057b3.8a3505c01472df30d440.js.map
83

SEO

Indicates how well the page is optimized for ranking in search engines and highlights Search Engine Optimization (SEO) opportunities for nike.com. This includes optimizations such as providing meta data.

Mobile Friendly

Has a `<meta name="viewport">` tag with `width` or `initial-scale`
It is advised to use a '<meta name="viewport">' tag for the optimization of nike.com on mobile screens.
Document uses legible font sizes
Font sizes of 12px or less are too small to most mobile users without user gestures and further action. Aim for more than 60% of page text to use font sizes greater than 12px.
Tap targets are sized appropriately
Interactive elements (such as buttons and links) should be appropriately spaced, sized and easy enough to select or tap with regard to their surrounding elements.

Content Best Practices

Document has a `<title>` element
Search engines, screen reader users and other assistive technology users rely on the title to provide an overview of the page and to help determine if the page is relevant to their search.
Document has a meta description
Meta descriptions may be used by search engines when displaying a link to the page and should concisely summarize the page's content.
Image elements have `[alt]` attributes
Provide short and descriptive alternative text where possible on informative elements.
Document has a valid `hreflang`
Search engines can be instructed to list specific versions of a page for a given language or region through the use of hreflang links.
Document has a valid `rel=canonical`
Search engines can be suggested which URL should be shown in search results through the use of canonical links.
Document avoids plugins
The content of plugins cannot be indexed by search engines and many devices either restrict or do not support them.

Crawling and Indexing

Page has successful HTTP status code
Avoid pages with unsuccessful HTTP status codes as they may not be indexed by search engines.
Page isn’t blocked from indexing
Pages that cannot be crawled by search engines cannot be indexed or included in their search results. Ensure that search engines have permission to crawl all pages that should be indexed.
robots.txt is valid
Malformed robots.txt files prevent crawlers from understanding how a site wants to be crawled or indexed, which can be devastating to SEO.

Content Best Practices

Links do not have descriptive text — 1 link found
Make use of descriptive link text to assist search engines in understanding the content.

Crawling and Indexing

Links are not crawlable
Ensure that the 'href' attribute of anchor elements links to the appropriate destination. This allows for more pages of the site to be discovered by search engines.

Manual Checks

Structured data is valid
Structured data can be validated through the use of the Structured Data Testing Tool and the Structured Data Linter.
33

PWA

Indicates how valid the aspects of a Progressive Web App (PWA) are for the page and highlights opportunities to enable/improve the PWA of nike.com. This includes details about web app manifests.

PWA Optimized

Content is sized correctly for the viewport
Ensure that the width of the app's content matches the width of the viewport, otherwise the app might not be optimized for mobile screens.
Has a `<meta name="viewport">` tag with `width` or `initial-scale`
It is advised to use a '<meta name="viewport">' tag for the optimization of nike.com on mobile screens.
Provides a valid `apple-touch-icon`
iOS users of Progressive Web Apps will benefit from an apple touch icon, which can be defined with 'apple-touch-icon', which must point to a non-transparent 192px (or 180px) square PNG.

Installable

Web app manifest or service worker do not meet the installability requirements — 1 reason
User engagement may be increased by leveraging the browsers ability to proactively prompt users to add the app to their homescreen.
Failure reason
No manifest was fetched

PWA Optimized

Does not register a service worker that controls page and `start_url`
A service worker is used to provide Progressive Web Apps the use of features such as working offline, the ability for the app to be added to the homescreen as well as push notifications.
Is not configured for a custom splash screen
Themed splash screens ensure a high-quality user experience at launch for app users.
View Data
Does not set a theme color for the address bar.
A theme may be applied to the browser address bar, which ideally can be made to match the site.
View Data
Manifest doesn't have a maskable icon
Maskable icons are great to ensure that images fill the entire shape when installing the app on a device.

Manual Checks

Site works cross-browser
Ensure that the Progressive Web App works correctly across every major browser.
Page transitions don't feel like they block on the network
Users perceive apps with responsive, snappy transitions as higher peforming and ensures a great user experience, even on a slow network.
Each page has a URL
Ensure that all pages are deep linkable via URL. They should also be unique for the purpose of shareability on social media.
Avg. (All Categories) 52
Performance 0
Accessibility 68
Best Practices 67
SEO 86
PWA 40
0–49 (Fail) 50–89 (Average) 90–100 (Pass)
URL: https://www.nike.com/
Updated: 29th January, 2023

2.94 seconds
First Contentful Paint (FCP)
49%
28%
23%

0.10 seconds
First Input Delay (FID)
75%
12%
13%

Simulate loading on mobile
0

Performance

Indicates how well the page is performing and highlights opportunities where performance may be improved for nike.com. This includes details about optimizing page load times which can result in a better user experience.

Other

Properly size images
Images can slow down the page's load time. Nike.com should consider serving more appropriate-sized images.
Minify CSS
Cascading Style Sheets (CSS) files can contribute to network payload sizes. Nike.com should consider minifying CSS files.
Efficiently encode images
Unoptimized images can consume more cellular data than what is necessary.
Serve images in next-gen formats
Consider JPEG 2000, JPEG XR or WebP image formats which provide better compression than PNG and JPEG.
Enable text compression
Text-based resources should be served with compression, such as gzip, deflate or brotli.
Preconnect to required origins
Resource hints, such as 'preconnect' or 'dns-prefetch', may assist in establishing early connections to important third-party origins.
Avoid multiple page redirects — Potential savings of 630 ms
Redirects can cause additional delays before the page can begin loading. Nike.com should avoid multiple or unnecessary page redirects.
URL Time Spent (Ms)
http://nike.com/
630
https://www.nike.com/
0
Preload key requests
Key requests can be preloaded by using '<link rel=preload>'. Nike.com should consider using '<link rel=preload>' to prioritize fetching resources that are currently requested later in page load.
Use video formats for animated content
Large GIFs are inefficient for delivering animated content. It is recommended to use MPEG4/WebM videos for animations and PNG/WebP for static images instead of GIF.
Remove duplicate modules in JavaScript bundles
Ensure that no duplicate JavaScript modules from bundles exist to reduce bytes consumed by network activity.
Avoid chaining critical requests — 18 chains found
Below is a list of Critical Request Chains, which shows which resources are loaded with a high priority. Nike.com should consider reducing the length of chains, reducing the download size of resources, or deferring the download of unnecessary resources to improve page load.
User Timing marks and measures — 6 user timings
Make use of the User Timing API to measure an app's real-world performance during key user experiences.
Name Type Start Time (Ms) Duration (Ms)
Next.js-before-hydration
Measure
0
2107.434
Next.js-hydration
Measure
2107.434
341.974
optimizely:blockBegin
Mark
1122.798
beforeRender
Mark
2107.46
afterHydrate
Mark
2449.43
snaptr
Mark
9083.989
Keep request counts low and transfer sizes small — 202 requests • 3,737 KiB
It is advised to add a budgets.json file in order to set budgets for the quantity and size of page resources.
Resource Type Requests Transfer Size (Bytes)
Total
202
3826816
Script
70
2611144
Image
40
442578
Other
73
440196
Document
9
192200
Font
3
78621
Stylesheet
7
62077
Media
0
0
Third-party
123
925654
Lazy load third-party resources with facades
Consider replacing third-party embeds with a facade until they are required (use lazy loading).
Largest Contentful Paint element — 1 element found
The element which was identified as the Largest Contentful Paint.
Element
Nike. Just Do It
Largest Contentful Paint image was not lazily loaded
Above-the-fold images that are lazily loaded render later in the page lifecycle, which can delay the largest contentful paint.
Element
Nike. Just Do It
Avoid large layout shifts — 5 elements found
Below is a list of all DOM elements that contribute to the CLS of the page.
Element CLS Contribution
Save Up to 40% Shop All Our New Markdowns Free Shipping + Returns, Free Membe…
1.4961113279399
Nike Home Page
0.26989061203477
JORDAN FLEECE Reach new heights in the perfect combination of cozy and cool. …
0.04676373208858
Only in the Nike App Get exclusive access, member rewards, and more.
0.039760448042169
JORDAN FLEECE Reach new heights in the perfect combination of cozy and cool. …
0.0206455078125
Avoid long main-thread tasks — 20 long tasks found
Below is a list of the longest tasks on the main thread, which is useful when identifying the worst input delay contributors.
URL Start Time (Ms) Duration (Ms)
https://api.nike.com/149e9513-01fa-4fb0-aad4-566afd725d1b/2d206a39-8ed7-437e-a3be-862e0f06eea3/ips.js?ak_bmsc_nke-2.2=0B5pwQnwgMwwh3dDCBAgMvbjm6QlNO8IzhEfeVAWNdqCEpZZp9cE15BiLropYZABrGWdvbLXZgsEK6MBrK3Pd5ED6uhbF3132xQmxO9QXg1g70M0C1ZCDpnYNH347ovlexUzlLKyRmAYHpFdcRIhptOh2
19629
4062
https://unite.nike.com/149e9513-01fa-4fb0-aad4-566afd725d1b/2d206a39-8ed7-437e-a3be-862e0f06eea3/ips.js?ak_bmsc_nke-2.2=0xI9V0y1OkOdHhgeiUltn3zeebIEyelbgNc9SKprXDB5GRqE3iMWhQQuq1JPm9kczpvKNk8S4hnYiQscTGGWuMbJ21zlNTOAZ4DKpshyGYKtCOkOD8J8iKzAJi1T8sdysbmq0dDrilPGVwiyWbeX1pOjI
15840
3467
https://www.nike.com/assets/experience/ciclp/landing-pages-next/static/v2/439-626324042b7/_next/static/chunks/pages/%5B%5B...page%5D%5D-a9eba8482e5b147825c0.js
11790
1653
https://www.nike.com/assets/vendor/optimizely-x-web/1.0.0/15368750322.js
10560
1230
https://www.googletagmanager.com/gtm.js?id=GTM-NTF2X45&l=marketingClientDataLayer
33250
672
https://www.nike.com/static/dotcom-privacy/mfe-privacy-consent/_reco/public/9685ffc2d294476bd221/index.umd.js
27060
648
https://www.googletagmanager.com/gtm.js?id=GTM-NTF2X45&l=marketingClientDataLayer
29490
613
https://s3.nikecdn.com/unite/experiences/953/com.nike.commerce.nikedotcom.web/en_US.js
6020
511
https://www.nike.com/assets/vendor/react/16.14.0/react.production.min.js
13443
412
https://www.nike.com/149e9513-01fa-4fb0-aad4-566afd725d1b/2d206a39-8ed7-437e-a3be-862e0f06eea3/p.js
4979
405
https://www.nike.com/
3223
374
https://www.nike.com/assets/experience/ciclp/landing-pages-next/static/v2/439-626324042b7/_next/static/chunks/pages/%5B%5B...page%5D%5D-a9eba8482e5b147825c0.js
14035
336
https://www.nike.com/assets/dotcom/nav/4.60.2/dotcom-nav-client.js
19307
322
https://analytics.tiktok.com/i18n/pixel/static/main.MWE2YWY2YTgzNA.js
34302
305
https://unite.nike.com/149e9513-01fa-4fb0-aad4-566afd725d1b/2d206a39-8ed7-437e-a3be-862e0f06eea3/ips.js?ak_bmsc_nke-2.2=0xI9V0y1OkOdHhgeiUltn3zeebIEyelbgNc9SKprXDB5GRqE3iMWhQQuq1JPm9kczpvKNk8S4hnYiQscTGGWuMbJ21zlNTOAZ4DKpshyGYKtCOkOD8J8iKzAJi1T8sdysbmq0dDrilPGVwiyWbeX1pOjI
24024
299
https://www.nike.com/assets/measure/data-capture/cic-main/dcm.js
27960
288
https://www.googletagmanager.com/gtag/js?id=G-QTVTHYLBQS&l=marketingClientDataLayer&cx=c
35022
279
https://www.nike.com/assets/vendor/react-dom/16.14.0/react-dom.production.min.js
10040
273
https://www.nike.com/static/privacy-core/public/privacy-core.js
4710
269
https://www.googletagmanager.com/gtm.js?id=GTM-NTF2X45&l=marketingClientDataLayer
30103
269
Avoid non-composited animations — 10 animated elements found
It is recommended to avoid non-composited animations which are often janky and increase CLS.
Element Name
Clothing
Featured
Shoes
Product Advice
Close Menu
Kids'
Running Accessories Yoga Accessories Workout Accessories
Air Jordan 1 Air Force 1 Nike Blazer
Get this product with your free Nike Membership Profile Member Access Air Jor…
Nike. Just Do It
Has a `<meta name="viewport">` tag with `width` or `initial-scale`
It is advised to use a '<meta name="viewport">' tag for the optimization of nike.com on mobile screens.

Budgets

Performance budget
It is advised to keep the quantity and size of all network requests under the targets set by the provided performance budget.
Timing budget
It is advised to set a timing budget to monitor the performance of your site.

Audits

Network Requests
Below is a list of network requests that were made during page load.
URL Protocol Start Time (Ms) End Time (Ms) Transfer Size (Bytes) Resource Size (Bytes) Status Code MIME Type Resource Type
http://nike.com/
http/1.1
0
29.536000452936
502
0
301
text/plain
https://www.nike.com/
h2
30.047000385821
648.33900053054
172227
1008199
200
text/html
Document
https://www.nike.com/static/ncss/4.1/dotcom/fonts/Nike-TG.woff2
h2
658.44400040805
704.18500062078
39260
38292
200
application/octet-stream
Font
https://www.nike.com/assets/ncss/glyphs/2.6/css/glyphs.min.css
h2
684.27500035614
814.13900014013
1593
4533
200
text/css
Stylesheet
https://www.nike.com/static/ncss/4.1/dotcom/desktop/css/ncss.en-us.min.css
h2
684.55100059509
718.5439998284
9243
105654
200
text/css
Stylesheet
https://www.nike.com/static/privacy-core/public/privacy-core.js
h2
685.04700064659
737.82999999821
22697
76565
200
application/x-javascript
Script
https://www.nike.com/static/analytics-client/public/analytics-client.min.js
h2
685.31200010329
722.49499987811
29426
120779
200
application/x-javascript
Script
https://s3.nikecdn.com/unite/scripts/unite.min.js
h2
1035.1720005274
1363.125000149
5429
12035
200
application/javascript
Script
https://www.nike.com/static/uxf/web-shell-client/v1/bundle.umd.js
h2
685.85500027984
724.11799989641
10061
34206
200
text/javascript
Script
https://static-assets.nike.com/video-player/1.9.2/nike-one-video-player.min.css
h2
686.04699987918
1094.5920003578
14237
55997
200
text/css
Stylesheet
https://www.nike.com/assets/experience/ciclp/landing-pages-next/static/v2/439-626324042b7/_next/static/chunks/lcp-image-loader.js
h2
686.40100024641
723.07199984789
1687
1946
200
application/x-javascript
Script
https://www.nike.com/assets/vendor/optimizely-x-web/1.0.0/15368750322.js
h2
686.8740003556
967.22900029272
187221
704156
200
application/javascript
Script
https://www.nike.com/static/ncss/4.1/dotcom/fonts/Nike-Futura.woff2
h2
687.10600025952
726.02399997413
25695
24696
200
application/octet-stream
Font
https://www.nike.com/assets/experience/ciclp/landing-pages-next/static/v2/439-626324042b7/_next/static/chunks/a9eba8482e5b147825c0.css
h2
687.39200010896
817.37500056624
16429
93959
200
text/css
Stylesheet
https://www.nike.com/assets/experience/ciclp/landing-pages-next/static/v2/439-626324042b7/_next/static/chunks/main-9614784c917cffbc10d3.js
h2
687.75099981576
724.52200017869
6016
15122
200
application/x-javascript
Script
https://www.nike.com/assets/experience/ciclp/landing-pages-next/static/v2/439-626324042b7/_next/static/chunks/webpack-bb832bb1a80615760a59.js
h2
688.10300063342
723.4410000965
2131
3392
200
application/x-javascript
Script
https://www.nike.com/assets/experience/ciclp/landing-pages-next/static/v2/439-626324042b7/_next/static/chunks/framework.10a448ab900070b88e43.js
h2
688.37000057101
725.36300029606
1482
1544
200
application/x-javascript
Script
https://www.nike.com/assets/experience/ciclp/landing-pages-next/static/v2/439-626324042b7/_next/static/chunks/commons.15eabf89436f6c0762ed.js
h2
688.55699989945
732.7290000394
4119
8246
200
application/x-javascript
Script
https://www.nike.com/assets/experience/ciclp/landing-pages-next/static/v2/439-626324042b7/_next/static/chunks/b4b5a3f6aa536d0c05566255a8096ef21e9d9c23.78651956ddf8d7f1b731.js
h2
689.02700021863
731.57100006938
89339
465221
200
application/x-javascript
Script
https://www.nike.com/assets/experience/ciclp/landing-pages-next/static/v2/439-626324042b7/_next/static/chunks/f6078781a05fe1bcb0902d23dbbb2662c8d200b3.d6518736d19e1df63e81.js
h2
689.40700031817
728.75900007784
8678
24562
200
application/x-javascript
Script
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XHR
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http/1.1
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image/gif
https://analytics.tiktok.com/api/v2/monitor
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Ping
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application/json
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https://digitalmarketing.dea-eng-prod.nikecloud.com/nr-proxy?currencyCode=USD&discount=0&eventName=onLandingPageViewed&eventTimestamp=1675009677410&executionTime=139&experienceCountry=US&isUSHashedEmail=false&loggedIn=N&orderId=&pathName=/&productsCurrentPrice=0&productsCurrentPriceTotal=0&productsFullPrice=0&productsId=&productsQuantity=0&promoCodeList=&queryPath=&referer=&shipping=0&subtotal=0&tagId=976&tagName=GA4%20NA%20-%20Configuration&tagStatus=success&tax=0&utmSource=&total=0&version=364&windowHREF=https://www.nike.com/
h2
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application/json
Image
https://digitalmarketing.dea-eng-prod.nikecloud.com/nr-proxy?currencyCode=USD&discount=0&eventName=onLandingPageViewed&eventTimestamp=1675009677410&executionTime=582&experienceCountry=US&isUSHashedEmail=false&loggedIn=N&orderId=&pathName=/&productsCurrentPrice=0&productsCurrentPriceTotal=0&productsFullPrice=0&productsId=&productsQuantity=0&promoCodeList=&queryPath=&referer=&shipping=0&subtotal=0&tagId=243&tagName=GA360%20Ecommerce%20-%20EveryPageViewed&tagStatus=success&tax=0&utmSource=&total=0&version=364&windowHREF=https://www.nike.com/
h2
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application/json
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h2
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application/json
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https://digitalmarketing.dea-eng-prod.nikecloud.com/nr-proxy?currencyCode=USD&discount=0&eventName=onLandingPageViewed&eventTimestamp=1675009677410&executionTime=1000&experienceCountry=US&isUSHashedEmail=false&loggedIn=N&orderId=&pathName=/&productsCurrentPrice=0&productsCurrentPriceTotal=0&productsFullPrice=0&productsId=&productsQuantity=0&promoCodeList=&queryPath=&referer=&shipping=0&subtotal=0&tagId=261&tagName=Google%20Floodlight%20-%20EPV%20(without%20Cart)&tagStatus=success&tax=0&utmSource=&total=0&version=364&windowHREF=https://www.nike.com/
h2
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application/json
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h2
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application/json
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https://digitalmarketing.dea-eng-prod.nikecloud.com/nr-proxy?currencyCode=USD&discount=0&eventName=onLandingPageViewed&eventTimestamp=1675009677410&executionTime=70&experienceCountry=US&isUSHashedEmail=false&loggedIn=N&orderId=&pathName=/&productsCurrentPrice=0&productsCurrentPriceTotal=0&productsFullPrice=0&productsId=&productsQuantity=0&promoCodeList=&queryPath=&referer=&shipping=0&subtotal=0&tagId=354&tagName=New%20Relic%20Monitoring&tagStatus=success&tax=0&utmSource=&total=0&version=364&windowHREF=https://www.nike.com/
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application/json
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https://digitalmarketing.dea-eng-prod.nikecloud.com/nr-proxy?currencyCode=USD&discount=0&eventName=onLandingPageViewed&eventTimestamp=1675009677410&executionTime=159&experienceCountry=US&isUSHashedEmail=false&loggedIn=N&orderId=&pathName=/&productsCurrentPrice=0&productsCurrentPriceTotal=0&productsFullPrice=0&productsId=&productsQuantity=0&promoCodeList=&queryPath=&referer=&shipping=0&subtotal=0&tagId=883&tagName=Neustar%20-%20EPV%20OC&tagStatus=success&tax=0&utmSource=&total=0&version=364&windowHREF=https://www.nike.com/
h2
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application/json
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https://digitalmarketing.dea-eng-prod.nikecloud.com/nr-proxy?currencyCode=USD&discount=0&eventName=onLandingPageViewed&eventTimestamp=1675009677410&executionTime=469&experienceCountry=US&isUSHashedEmail=false&loggedIn=N&orderId=&pathName=/&productsCurrentPrice=0&productsCurrentPriceTotal=0&productsFullPrice=0&productsId=&productsQuantity=0&promoCodeList=&queryPath=&referer=&shipping=0&subtotal=0&tagId=992&tagName=Snapchat%20Pixel%20-%20US&tagStatus=success&tax=0&utmSource=&total=0&version=364&windowHREF=https://www.nike.com/
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h2
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https://digitalmarketing.dea-eng-prod.nikecloud.com/nr-proxy?currencyCode=USD&discount=0&eventName=onLandingPageViewed&eventTimestamp=1675009677410&executionTime=53&experienceCountry=US&isUSHashedEmail=false&loggedIn=N&orderId=&pathName=/&productsCurrentPrice=0&productsCurrentPriceTotal=0&productsFullPrice=0&productsId=&productsQuantity=0&promoCodeList=&queryPath=&referer=&shipping=0&subtotal=0&tagId=1233&tagName=TikTok%20-%20Event%20Tracking&tagStatus=success&tax=0&utmSource=&total=0&version=364&windowHREF=https://www.nike.com/
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h2
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application/json
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https://digitalmarketing.dea-eng-prod.nikecloud.com/nr-proxy?currencyCode=USD&discount=0&eventName=onLandingPageViewed&eventTimestamp=1675009677410&executionTime=1&experienceCountry=US&isUSHashedEmail=false&loggedIn=N&orderId=&pathName=/&productsCurrentPrice=0&productsCurrentPriceTotal=0&productsFullPrice=0&productsId=&productsQuantity=0&promoCodeList=&queryPath=&referer=&shipping=0&subtotal=0&tagId=3&tagName=GTM%20Event%20Data%20Log&tagStatus=success&tax=0&utmSource=&total=0&version=364&windowHREF=https://www.nike.com/
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application/json
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https://digitalmarketing.dea-eng-prod.nikecloud.com/nr-proxy?currencyCode=USD&discount=0&eventName=onLandingPageViewed&eventTimestamp=1675009677410&executionTime=133&experienceCountry=US&isUSHashedEmail=false&loggedIn=N&orderId=&pathName=/&productsCurrentPrice=0&productsCurrentPriceTotal=0&productsFullPrice=0&productsId=&productsQuantity=0&promoCodeList=&queryPath=&referer=&shipping=0&subtotal=0&tagId=291&tagName=Google%20DC%20Natural%20Search&tagStatus=success&tax=0&utmSource=&total=0&version=364&windowHREF=https://www.nike.com/
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application/json
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https://digitalmarketing.dea-eng-prod.nikecloud.com/nr-proxy?currencyCode=USD&discount=0&eventName=onLandingPageViewed&eventTimestamp=1675009677410&executionTime=2&experienceCountry=US&isUSHashedEmail=false&loggedIn=N&orderId=&pathName=/&productsCurrentPrice=0&productsCurrentPriceTotal=0&productsFullPrice=0&productsId=&productsQuantity=0&promoCodeList=&queryPath=&referer=&shipping=0&subtotal=0&tagId=1020&tagName=Bluecore%20JS%20-%20EPV&tagStatus=success&tax=0&utmSource=&total=0&version=364&windowHREF=https://www.nike.com/
h2
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application/json
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https://digitalmarketing.dea-eng-prod.nikecloud.com/nr-proxy?currencyCode=USD&discount=0&eventName=onLandingPageViewed&eventTimestamp=1675009677410&executionTime=551&experienceCountry=US&isUSHashedEmail=false&loggedIn=N&orderId=&pathName=/&productsCurrentPrice=0&productsCurrentPriceTotal=0&productsFullPrice=0&productsId=&productsQuantity=0&promoCodeList=&queryPath=&referer=&shipping=0&subtotal=0&tagId=1172&tagName=Singular-Banner&tagStatus=success&tax=0&utmSource=&total=0&version=364&windowHREF=https://www.nike.com/
h2
10002.995000221
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application/json
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https://onsitestats.bluecore.com/events?ns=nike&stats_type=eyJldmVudF90eXBlIjoiaWRlbnRpZnkiLCJ2aXNpdG9yX3R5cGUiOiJuZXciLCJyZWZlcnJhbCI6ImRpcmVjdCIsInNlc3Npb25faWQiOiIxNjc1MDA5Njc4NzA2IiwicGFnZV91cmwiOiJodHRwczovL3d3dy5uaWtlLmNvbS8iLCJzZXNzaW9uX3NvdXJjZSI6ImRpcmVjdCIsInNlc3Npb25fbWVkaXVtIjoiZGlyZWN0Iiwib3JpZ2luYWxfdXNlcl90eXBlIjoibmV3IiwiY3VycmVudF91c2VyX3R5cGUiOiJuZXciLCJzZXNzaW9uX3B2YyI6IjEiLCJkYXlfcHZjIjoiMSIsInBhZ2VfdHlwZSI6ImRlZmF1bHQiLCJkaXN0aW5jdF9pZCI6IjE4NWZlNWI1YWYxN2YtMGRhODg2YWU2NjNlMzMtMTQ0MzNiMmEtMzg0MDAtMTg1ZmU1YjVhZjI1NzMifQ%3D%3D&device_type=mobile&distinct_id=185fe5b5af17f-0da886ae663e33-14433b2a-38400-185fe5b5af2573
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XHR
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h2
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application/json
XHR
https://siteassets.bluecore.com/site_recipe.js
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application/javascript
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https://siteassets.bluecore.com/site_campaigns/nike/fe49e089-9a90-4f64-9c52-9774f077eaca.json
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XHR
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XHR
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XHR
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h2
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text/plain
XHR
https://onsitestats.bluecore.com/analytics?ns=nike&campaign_id=fe49e089-9a90-4f64-9c52-9774f077eaca&stats_type=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%3D&device_type=mobile&distinct_id=185fe5b5af17f-0da886ae663e33-14433b2a-38400-185fe5b5af2573
h2
10192.187000066
10213.752999902
919
23
200
text/javascript
XHR
https://cdn.singular.net/dashboard/banners/17ae1332d31230e5bfd3ddaa104c5335c3a4d16b
h2
10226.110000163
10310.479000211
1019
1684
200
text/css
Stylesheet
https://i.sng.link/Astn5/6tbz?_dl=mynike%3A%2F%2Fx-callback-url%2Fshop&cp=-1&_smtype=3&utm_source=Organic+Banner&bn=NA_EN_MobileWebHP_to_NikeApp_Evergreen&baid=146
h2
10226.294000633
10446.94200065
514
43
200
image/gif
Fetch
https://cdn.singular.net/dashboard/banners/29beaa59fc1cb4d7195c8ed1c8fc957f4b2b69ab
h2
10226.476999931
10298.988999799
3638
3174
200
image/png
Image
https://analytics.nike.com/v1/t
h2
10349.357000552
10541.623000056
411
16
200
application/json
Fetch
https://bam.nr-data.net/jserrors/1/NRBR-26d48a12bc762b8fbd7?a=175756206&v=1222.PROD&to=ZVdXbUtXXBIHVUNfXlwde1ZLW1MND0xSUmRAWxoT&rst=18414&ck=0&s=3539a02482b35fe1&ref=https://www.nike.com/
http/1.1
18415.939000435
18602.665999904
400
24
200
image/gif
XHR
https://bam.nr-data.net/jserrors/1/NRBR-26d48a12bc762b8fbd7?a=175756206&v=1222.PROD&to=ZVdXbUtXXBIHVUNfXlwde1ZLW1MND0xSUmRAWxoT&rst=18418&ck=0&s=3539a02482b35fe1&ref=https://www.nike.com/&ri=%7B%22web-shell-client%22:%221.48.1%22%7D
http/1.1
18419.332999736
18571.712000296
400
24
200
image/gif
XHR
https://bam.nr-data.net/events/1/NRBR-26d48a12bc762b8fbd7?a=175756206&v=1222.PROD&to=ZVdXbUtXXBIHVUNfXlwde1ZLW1MND0xSUmRAWxoT&rst=18422&ck=0&s=3539a02482b35fe1&ref=https://www.nike.com/
http/1.1
18421.835000627
18551.989000291
400
24
200
image/gif
XHR
https://bam.nr-data.net/events/1/NRBR-26d48a12bc762b8fbd7?a=175756206&v=1222.PROD&to=ZVdXbUtXXBIHVUNfXlwde1ZLW1MND0xSUmRAWxoT&rst=18425&ck=0&s=3539a02482b35fe1&ref=https://www.nike.com/
http/1.1
18425.968999974
18559.007000178
400
24
200
image/gif
XHR
https://bam.nr-data.net/jserrors/1/NRBR-26d48a12bc762b8fbd7?a=175756206&v=1222.PROD&to=ZVdXbUtXXBIHVUNfXlwde1ZLW1MND0xSUmRAWxoT&rst=28417&ck=0&s=3539a02482b35fe1&ref=https://www.nike.com/
http/1.1
28419.517000206
28547.389000654
400
24
200
image/gif
XHR
https://bam.nr-data.net/jserrors/1/NRBR-26d48a12bc762b8fbd7?a=175756206&v=1222.PROD&to=ZVdXbUtXXBIHVUNfXlwde1ZLW1MND0xSUmRAWxoT&rst=28421&ck=0&s=3539a02482b35fe1&ref=https://www.nike.com/&ri=%7B%22web-shell-client%22:%221.48.1%22%7D
http/1.1
28422.046000138
28554.824000224
400
24
200
image/gif
XHR
Network Round Trip Times — 0 ms
High Network RTT (Round Trip Times) can have a large impact on performance. Providing servers geographically closer to the user could improve performance.
Server Backend Latencies — 0 ms
High server latencies indicate the server is overloaded or has a poor backend performance.
Tasks
Below is a list of the top-level main thread tasks that executed during page load.
Start Time (Ms) End Time (Ms)
656.021
41.961
701.076
7.308
817.693
27.534
846.754
67.216
972.76
5.649
1100.522
307.59
1408.135
17.849
1437.231
5.658
1453.359
20.743
1476.113
33.221
1511.737
102.893
1614.659
186.898
1805.265
22.408
1827.685
16.359
1844.133
32.242
1881.272
9.276
1890.57
9.208
1899.803
45.593
1945.429
11.163
1956.615
11.185
1967.824
826.642
2794.659
14.783
2811.555
101.305
2918.444
18.8
2938.483
161.062
3104.877
52.701
3166.936
83.885
3264.662
5.406
3270.088
6.517
3291.011
10.485
3313.606
46.544
3360.193
10.52
3380.098
7.049
3387.19
8.572
3396.317
6.028
3402.407
6.86
3409.308
5.753
3419.919
9.312
3429.531
10.951
3440.495
9.007
3449.909
9.715
3459.641
8.234
3483.347
16.139
3502.491
11.163
3513.685
5.977
3519.688
40.137
3559.882
54.763
3615.559
162.066
3777.661
9.505
3788.243
7.179
3795.463
5.087
3804.71
136.557
3941.303
7.388
3981.229
12.184
3993.645
7.9
4001.561
2030.955
6032.649
9.491
6042.155
7.462
6049.627
1733.308
7787.877
127.831
7920.204
13.252
7954.026
28.565
7991.023
25.679
8018.352
12.706
8138.106
22.643
8180.023
74.688
8256.557
5.167
8266.747
22.452
8296.372
72.111
8382.999
5.191
8410.204
14.979
8440.982
32.839
8530.452
26.126
8559.6
7.357
8587.136
31.631
8622.392
153.235
8778.46
11.546
8790.804
134.406
8928.618
6.638
8935.279
9.767
8946.864
5.184
8961.673
8.029
8982.641
27.04
9009.7
23.422
9033.135
10.658
9061.953
9.031
9076.625
19.372
9100.597
15.663
9116.324
7.14
9123.513
44.008
9169.456
42.83
9212.39
69.83
9288.621
8.24
9299.839
7.79
9324.164
36.553
9364.521
13.357
9379.47
8.702
9401.629
7.902
9409.583
55.457
9465.063
12.638
9477.732
12.242
9489.985
12.29
9505.498
16.158
9535.305
152.335
9690.021
7.464
9704.825
33.097
9745.081
5.304
9757.57
19.364
9781.71
12.773
9794.525
10.026
9806.588
12.542
9837.113
168.063
10022.719
7.559
10083.541
5.122
10103.978
7.297
10118.724
40.235
10168.308
30.583
10199.128
11.878
10211.164
5.11
10219.644
10.874
10231.121
24.231
10306.534
9.071
10323.091
14.666
10341.225
9.548
11056.539
8.974
18373.132
5.104
25690.144
6.272
26317.381
6.308
31690.74
6.465
33005.708
5.786
Diagnostics
Below is a collection of useful page vitals.
View Data
Metrics
Below is a collection of metrics.
View Data
Script Treemap Data
Provide as required, for treemap app.

Other

Minify JavaScript — Potential savings of 5 KiB
JavaScript (JS) files can contribute to network payload sizes and increase script parse times. Nike.com should consider minifying JS files.
URL Transfer Size (Bytes) Potential Savings (Bytes)
https://s3.nikecdn.com/unite/experiences/953/com.nike.commerce.nikedotcom.web/en_US.js
16661
5044
Reduce unused CSS — Potential savings of 44 KiB
Dead and/or unused rules in Style Sheets (CSS) can contribute to network payload sizes. Nike.com should consider removing dead rules from style sheets and deferring the loading of CSS not used for above-the-fold content.
URL Transfer Size (Bytes) Potential Savings (Bytes)
._35xLuE3O._1Qt5anZU{-o-object-position:20% 20%;object-position:20% 20%} ...
16508
15547
https://www.nike.com/assets/experience/ciclp/landing-pages-next/static/v2/439-626324042b7/_next/static/chunks/a9eba8482e5b147825c0.css
16429
15446
https://static-assets.nike.com/video-player/1.9.2/nike-one-video-player.min.css
14237
14237
Avoid serving legacy JavaScript to modern browsers — Potential savings of 53 KiB
Polyfills and transforms enable legacy browsers to use new JavaScript features. For bundled JavaScript it is recommended to adopt a modern script deployment strategy using module/nomodule feature detection. This will reduce the amount of code shipped to modern browsers.
URL Potential Savings (Bytes)
https://web-sdk-cdn.singular.net/singular-sdk/latest/singular-sdk.js
13950
https://www.nike.com/assets/dotcom/nav/4.60.2/dotcom-nav-client.js
10084
https://analytics.tiktok.com/i18n/pixel/static/main.MWE2YWY2YTgzNA.js
8982
https://www.nike.com/static/privacy-core/public/privacy-core.js
6053
https://www.nike.com/assets/experience/ciclp/landing-pages-next/static/v2/439-626324042b7/_next/static/chunks/pages/%5B%5B...page%5D%5D-a9eba8482e5b147825c0.js
5403
https://analytics.tiktok.com/i18n/pixel/static/identify_c4832.js
5390
https://www.nike.com/static/dotcom-privacy/mfe-privacy-consent/_reco/public/9685ffc2d294476bd221/index.umd.js
4642
https://www.nike.com/static/uxf/web-shell-client/1.48.1/4.chunk.933fc8.js
180
https://www.nike.com/assets/dotcom/nav/experiments/dotcom-nav-experiments.js
46
https://s3.nikecdn.com/unite/app/953/scripts/app.min.js
41
Avoid enormous network payloads — Total size was 3,737 KiB
Large network payloads can cost users money and are linked to long load times.
URL Transfer Size (Bytes)
https://www.nike.com/assets/dotcom/nav/4.60.2/dotcom-nav-client.js
276555
https://www.nike.com/assets/experience/ciclp/landing-pages-next/static/v2/439-626324042b7/_next/static/chunks/pages/%5B%5B...page%5D%5D-a9eba8482e5b147825c0.js
206143
https://www.nike.com/assets/vendor/optimizely-x-web/1.0.0/15368750322.js
187221
https://www.nike.com/static/dotcom-privacy/mfe-privacy-consent/_reco/public/9685ffc2d294476bd221/index.umd.js
185158
https://www.nike.com/static/dotcom-privacy/mfe-privacy-consent/_reco/public/9685ffc2d294476bd221/index.umd.js
185128
https://www.nike.com/static/dotcom-privacy/mfe-privacy-consent/_reco/public/9685ffc2d294476bd221/index.umd.js
185128
https://www.nike.com/
172227
https://api.nike.com/149e9513-01fa-4fb0-aad4-566afd725d1b/2d206a39-8ed7-437e-a3be-862e0f06eea3/ips.js?ak_bmsc_nke-2.2=0B5pwQnwgMwwh3dDCBAgMvbjm6QlNO8IzhEfeVAWNdqCEpZZp9cE15BiLropYZABrGWdvbLXZgsEK6MBrK3Pd5ED6uhbF3132xQmxO9QXg1g70M0C1ZCDpnYNH347ovlexUzlLKyRmAYHpFdcRIhptOh2
155238
https://unite.nike.com/149e9513-01fa-4fb0-aad4-566afd725d1b/2d206a39-8ed7-437e-a3be-862e0f06eea3/ips.js?ak_bmsc_nke-2.2=0xI9V0y1OkOdHhgeiUltn3zeebIEyelbgNc9SKprXDB5GRqE3iMWhQQuq1JPm9kczpvKNk8S4hnYiQscTGGWuMbJ21zlNTOAZ4DKpshyGYKtCOkOD8J8iKzAJi1T8sdysbmq0dDrilPGVwiyWbeX1pOjI
154652
https://www.googletagmanager.com/gtm.js?id=GTM-NTF2X45&l=marketingClientDataLayer
113186

Metrics

First Contentful Paint — 7.1 s
The time taken for the first image or text on the page to be rendered.
Time to Interactive — 35.2 s
The time taken for the page to become fully interactive.
Speed Index — 17.0 s
The time taken for the page contents to be visibly populated.
Total Blocking Time — 15,360 ms
The total blocking time is the sum of all time periods between First Contentful Paint and Time to Interactive (when task length exceeded 50ms).
Largest Contentful Paint — 24.2 s
The timing of the largest text or image that is painted.
Cumulative Layout Shift — 1.871
Cumulative Layout Shift is the measurement of visible elements collective movement within the viewport.
View Data

Audits

Max Potential First Input Delay — 4,060 ms
Users could experience a delay when interacting with the page.
First Meaningful Paint — 7.1 s
The time taken for the primary content of the page to be rendered.

Other

Eliminate render-blocking resources — Potential savings of 2,860 ms
Resources, such as JavaScript and style sheets, can block the first paint of the page. Nike.com should consider delivering critical JavaScript/style sheets (JS/CSS) inline and deferring all non-critical JS/CSS.
URL Transfer Size (Bytes) Potential Savings (Ms)
https://static-assets.nike.com/video-player/1.9.2/nike-one-video-player.min.css
14237
930
https://www.nike.com/assets/dotcom/nav/4.60.2/dotcom-nav-client.css
11275
300
https://www.nike.com/static/privacy-core/public/privacy-core.js
22697
300
https://www.nike.com/static/analytics-client/public/analytics-client.min.js
29426
450
https://www.nike.com/assets/vendor/optimizely-x-web/1.0.0/15368750322.js
187221
1200
Defer offscreen images — Potential savings of 217 KiB
Time to Interactive can be slowed down by resources on the page. Nike.com should consider lazy-loading offscreen and hidden images.
URL Resource Size (Bytes) Potential Savings (Bytes)
https://static.nike.com/a/images/f_auto/dpr_2.6,cs_srgb/w_300,c_limit/9cf4bd89-7927-4aad-86b4-8dc6a9505aa3/nike-just-do-it.jpg
22506
22506
https://static.nike.com/a/images/q_auto:eco/t_product_v1/f_auto/dpr_2.6/w_300,c_limit/3f335b2b-a823-4816-aae2-2dff7457a3a8/air-max-90-futura-womens-shoes-kvRZ4h.png
21762
21762
https://static.nike.com/a/images/q_auto:eco/t_product_v1/f_auto/dpr_2.6/w_300,c_limit/acbeb750-4225-4569-96e9-00f9319204d2/air-huarache-craft-womens-shoes-Cp4dSR.png
20806
20806
https://static.nike.com/a/images/f_auto/dpr_2.6,cs_srgb/w_300,c_limit/08541354-99ca-4779-b380-f92ea09d8c3d/nike-just-do-it.jpg
20714
20714
https://static.nike.com/a/images/f_auto/dpr_2.6,cs_srgb/w_300,c_limit/3fb77652-b321-49bb-a234-0541649e3a66/nike-just-do-it.jpg
20330
20330
https://static.nike.com/a/images/q_auto:eco/t_product_v1/f_auto/dpr_2.6/w_300,c_limit/dcdc39ed-eda5-48d3-a5b2-9883e2d8bdff/dunk-low-se-big-kids-shoes-10RZKR.png
19660
19660
https://static.nike.com/a/images/f_auto/dpr_2.6,cs_srgb/w_300,c_limit/e4254744-a4df-4585-922b-975bfa2271ff/nike-just-do-it.jpg
19618
19618
https://static.nike.com/a/images/f_auto/dpr_2.6,cs_srgb/w_300,c_limit/ec2bc5b4-72b9-41d9-9bab-290acb9f9706/nike-just-do-it.jpg
21664
17663
https://static.nike.com/a/images/q_auto:eco/t_product_v1/f_auto/dpr_2.6/w_300,c_limit/8e5c2b2d-ffed-4874-a843-338faf37b8e3/dunk-high-retro-mens-shoes-58RDVM.png
16834
16834
https://static.nike.com/a/images/q_auto:eco/t_product_v1/f_auto/dpr_2.6/w_300,c_limit/47391500-73aa-4743-a074-ee5a84a3bda5/dunk-low-se-little-kids-shoes-8VPsT9.png
15590
15590
https://static.nike.com/a/images/q_auto:eco/t_product_v1/f_auto/dpr_2.6/w_300,c_limit/c0e5e107-470b-455b-b77d-f8efa95022a4/dunk-low-se-baby-toddler-shoes-5D7Pl5.png
15290
15290
https://static.nike.com/a/images/q_auto:eco/t_product_v1/f_auto/dpr_2.6/w_300,c_limit/ab3ec819-7808-4cd8-ba1c-b1e9386c8540/air-jordan-1-low-mens-shoes-0LXhbn.png
11176
11176
Reduce unused JavaScript — Potential savings of 1,324 KiB
It is advised to remove unused JavaScript in order to reduce bytes consumed by network activity.
URL Transfer Size (Bytes) Potential Savings (Bytes)
https://www.nike.com/static/dotcom-privacy/mfe-privacy-consent/_reco/public/9685ffc2d294476bd221/index.umd.js
1047604
489959
https://www.nike.com/assets/dotcom/nav/4.60.2/dotcom-nav-client.js
276555
170223
https://www.nike.com/assets/experience/ciclp/landing-pages-next/static/v2/439-626324042b7/_next/static/chunks/pages/%5B%5B...page%5D%5D-a9eba8482e5b147825c0.js
206143
102914
https://www.nike.com/assets/experience/ciclp/landing-pages-next/static/v2/439-626324042b7/_next/static/chunks/413057b3.8a3505c01472df30d440.js
108687
97383
https://www.nike.com/assets/vendor/optimizely-x-web/1.0.0/15368750322.js
187221
96942
https://api.bluecore.com/triggermail.js/nike.js
88859
50240
https://www.nike.com/static/uxf/web-shell-client/1.48.1/4.chunk.933fc8.js
61639
47218
https://s3.nikecdn.com/unite/app/953/scripts/app.min.js
98936
46202
https://www.nike.com/assets/experience/ciclp/landing-pages-next/static/v2/439-626324042b7/_next/static/chunks/b4b5a3f6aa536d0c05566255a8096ef21e9d9c23.78651956ddf8d7f1b731.js
89339
39455
https://www.googletagmanager.com/gtag/js?id=DC-4171764
44957
34670
https://analytics.tiktok.com/i18n/pixel/static/main.MWE2YWY2YTgzNA.js
73843
32679
https://www.googletagmanager.com/gtag/js?id=G-QTVTHYLBQS&l=marketingClientDataLayer&cx=c
78416
31041
https://www.nike.com/assets/measure/data-capture/cic-main/dcm.js
64109
24794
https://www.nike.com/149e9513-01fa-4fb0-aad4-566afd725d1b/2d206a39-8ed7-437e-a3be-862e0f06eea3/p.js
58967
24329
https://www.nike.com/assets/dotcom/nav/experiments/dotcom-nav-experiments.js
54168
24066
https://www.googletagmanager.com/gtag/js?id=DC-8128335&l=marketingClientDataLayer&cx=c
44939
22565
https://www.googletagmanager.com/gtm.js?id=GTM-NTF2X45&l=marketingClientDataLayer
113186
21324
Reduce initial server response time — Root document took 620 ms
It is advised to keep the server response time short for the main document, because all other requests depend on it.
URL Time Spent (Ms)
https://www.nike.com/
619.278
Preload Largest Contentful Paint image — Potential savings of 1,050 ms
It is recommended to preload images used by LCP elements, to improve LCP time.
URL Potential Savings (Ms)
https://static.nike.com/a/images/f_auto/dpr_2.6,cs_srgb/w_312,c_limit/5fc78a98-a625-4be4-9114-ae9db076c491/nike-just-do-it.jpg
1050
Serve static assets with an efficient cache policy — 56 resources found
Nike.com can speed up repeat visits by increasing the cache lifetime, which is essentially how long before a cached copy expires.
URL Cache TTL (Ms) Transfer Size (Bytes)
https://s3.nikecdn.com/unite/app/953/scripts/app.min.js
0
98936
https://s3.nikecdn.com/unite/app/953/styles/uniteTheme/import.css
0
8281
https://s3.nikecdn.com/unite/scripts/unite.min.js
0
5429
https://cdn.singular.net/dashboard/banners/29beaa59fc1cb4d7195c8ed1c8fc957f4b2b69ab
0
3638
https://cdn.singular.net/dashboard/banners/17ae1332d31230e5bfd3ddaa104c5335c3a4d16b
0
1019
https://tr.snapchat.com/config/com/33a360ef-51f9-46b3-93f1-3859a357fd3f.js
0
943
https://digitalmarketing.dea-eng-prod.nikecloud.com/nr-proxy?currencyCode=USD&discount=0&eventName=onLandingPageViewed&eventTimestamp=1675009677410&executionTime=1000&experienceCountry=US&isUSHashedEmail=false&loggedIn=N&orderId=&pathName=/&productsCurrentPrice=0&productsCurrentPriceTotal=0&productsFullPrice=0&productsId=&productsQuantity=0&promoCodeList=&queryPath=&referer=&shipping=0&subtotal=0&tagId=261&tagName=Google%20Floodlight%20-%20EPV%20(without%20Cart)&tagStatus=success&tax=0&utmSource=&total=0&version=364&windowHREF=https://www.nike.com/
0
922
https://digitalmarketing.dea-eng-prod.nikecloud.com/nr-proxy?currencyCode=USD&discount=0&eventName=onLandingPageViewed&eventTimestamp=1675009677410&executionTime=582&experienceCountry=US&isUSHashedEmail=false&loggedIn=N&orderId=&pathName=/&productsCurrentPrice=0&productsCurrentPriceTotal=0&productsFullPrice=0&productsId=&productsQuantity=0&promoCodeList=&queryPath=&referer=&shipping=0&subtotal=0&tagId=243&tagName=GA360%20Ecommerce%20-%20EveryPageViewed&tagStatus=success&tax=0&utmSource=&total=0&version=364&windowHREF=https://www.nike.com/
0
916
https://digitalmarketing.dea-eng-prod.nikecloud.com/nr-proxy?currencyCode=USD&discount=0&eventName=onLandingPageViewed&eventTimestamp=1675009677410&executionTime=461&experienceCountry=US&isUSHashedEmail=false&loggedIn=N&orderId=&pathName=/&productsCurrentPrice=0&productsCurrentPriceTotal=0&productsFullPrice=0&productsId=&productsQuantity=0&promoCodeList=&queryPath=&referer=&shipping=0&subtotal=0&tagId=1274&tagName=unnamed%20tag%20with%20ID:%201274&tagStatus=success&tax=0&utmSource=&total=0&version=364&windowHREF=https://www.nike.com/
0
909
https://digitalmarketing.dea-eng-prod.nikecloud.com/nr-proxy?currencyCode=USD&discount=0&eventName=onLandingPageViewed&eventTimestamp=1675009677410&executionTime=133&experienceCountry=US&isUSHashedEmail=false&loggedIn=N&orderId=&pathName=/&productsCurrentPrice=0&productsCurrentPriceTotal=0&productsFullPrice=0&productsId=&productsQuantity=0&promoCodeList=&queryPath=&referer=&shipping=0&subtotal=0&tagId=291&tagName=Google%20DC%20Natural%20Search&tagStatus=success&tax=0&utmSource=&total=0&version=364&windowHREF=https://www.nike.com/
0
907
https://digitalmarketing.dea-eng-prod.nikecloud.com/nr-proxy?currencyCode=USD&discount=0&eventName=onLandingPageViewed&eventTimestamp=1675009677410&executionTime=146&experienceCountry=US&isUSHashedEmail=false&loggedIn=N&orderId=&pathName=/&productsCurrentPrice=0&productsCurrentPriceTotal=0&productsFullPrice=0&productsId=&productsQuantity=0&promoCodeList=&queryPath=&referer=&shipping=0&subtotal=0&tagId=464&tagName=Google%20Conversion%20Linker&tagStatus=success&tax=0&utmSource=&total=0&version=364&windowHREF=https://www.nike.com/
0
907
https://digitalmarketing.dea-eng-prod.nikecloud.com/nr-proxy?currencyCode=USD&discount=0&eventName=onLandingPageViewed&eventTimestamp=1675009677410&executionTime=53&experienceCountry=US&isUSHashedEmail=false&loggedIn=N&orderId=&pathName=/&productsCurrentPrice=0&productsCurrentPriceTotal=0&productsFullPrice=0&productsId=&productsQuantity=0&promoCodeList=&queryPath=&referer=&shipping=0&subtotal=0&tagId=1233&tagName=TikTok%20-%20Event%20Tracking&tagStatus=success&tax=0&utmSource=&total=0&version=364&windowHREF=https://www.nike.com/
0
906
https://digitalmarketing.dea-eng-prod.nikecloud.com/nr-proxy?currencyCode=USD&discount=0&eventName=onLandingPageViewed&eventTimestamp=1675009677410&executionTime=139&experienceCountry=US&isUSHashedEmail=false&loggedIn=N&orderId=&pathName=/&productsCurrentPrice=0&productsCurrentPriceTotal=0&productsFullPrice=0&productsId=&productsQuantity=0&promoCodeList=&queryPath=&referer=&shipping=0&subtotal=0&tagId=976&tagName=GA4%20NA%20-%20Configuration&tagStatus=success&tax=0&utmSource=&total=0&version=364&windowHREF=https://www.nike.com/
0
905
https://digitalmarketing.dea-eng-prod.nikecloud.com/nr-proxy?currencyCode=USD&discount=0&eventName=onLandingPageViewed&eventTimestamp=1675009677410&executionTime=224&experienceCountry=US&isUSHashedEmail=false&loggedIn=N&orderId=&pathName=/&productsCurrentPrice=0&productsCurrentPriceTotal=0&productsFullPrice=0&productsId=&productsQuantity=0&promoCodeList=&queryPath=&referer=&shipping=0&subtotal=0&tagId=299&tagName=Google%20Adwords%20-%20EPV&tagStatus=success&tax=0&utmSource=&total=0&version=364&windowHREF=https://www.nike.com/
0
903
https://digitalmarketing.dea-eng-prod.nikecloud.com/nr-proxy?currencyCode=USD&discount=0&eventName=onLandingPageViewed&eventTimestamp=1675009677410&executionTime=469&experienceCountry=US&isUSHashedEmail=false&loggedIn=N&orderId=&pathName=/&productsCurrentPrice=0&productsCurrentPriceTotal=0&productsFullPrice=0&productsId=&productsQuantity=0&promoCodeList=&queryPath=&referer=&shipping=0&subtotal=0&tagId=992&tagName=Snapchat%20Pixel%20-%20US&tagStatus=success&tax=0&utmSource=&total=0&version=364&windowHREF=https://www.nike.com/
0
902
https://digitalmarketing.dea-eng-prod.nikecloud.com/nr-proxy?currencyCode=USD&discount=0&eventName=onLandingPageViewed&eventTimestamp=1675009677410&executionTime=70&experienceCountry=US&isUSHashedEmail=false&loggedIn=N&orderId=&pathName=/&productsCurrentPrice=0&productsCurrentPriceTotal=0&productsFullPrice=0&productsId=&productsQuantity=0&promoCodeList=&queryPath=&referer=&shipping=0&subtotal=0&tagId=354&tagName=New%20Relic%20Monitoring&tagStatus=success&tax=0&utmSource=&total=0&version=364&windowHREF=https://www.nike.com/
0
902
https://digitalmarketing.dea-eng-prod.nikecloud.com/nr-proxy?currencyCode=USD&discount=0&eventName=onLandingPageViewed&eventTimestamp=1675009677410&executionTime=542&experienceCountry=US&isUSHashedEmail=false&loggedIn=N&orderId=&pathName=/&productsCurrentPrice=0&productsCurrentPriceTotal=0&productsFullPrice=0&productsId=&productsQuantity=0&promoCodeList=&queryPath=&referer=&shipping=0&subtotal=0&tagId=253&tagName=Criteo%20-%20Home%20Page&tagStatus=success&tax=0&utmSource=&total=0&version=364&windowHREF=https://www.nike.com/
0
901
https://digitalmarketing.dea-eng-prod.nikecloud.com/nr-proxy?currencyCode=USD&discount=0&eventName=onLandingPageViewed&eventTimestamp=1675009677410&executionTime=2&experienceCountry=US&isUSHashedEmail=false&loggedIn=N&orderId=&pathName=/&productsCurrentPrice=0&productsCurrentPriceTotal=0&productsFullPrice=0&productsId=&productsQuantity=0&promoCodeList=&queryPath=&referer=&shipping=0&subtotal=0&tagId=1230&tagName=TikTok%20-%20Base%20Code&tagStatus=success&tax=0&utmSource=&total=0&version=364&windowHREF=https://www.nike.com/
0
900
https://digitalmarketing.dea-eng-prod.nikecloud.com/nr-proxy?currencyCode=USD&discount=0&eventName=onLandingPageViewed&eventTimestamp=1675009677410&executionTime=159&experienceCountry=US&isUSHashedEmail=false&loggedIn=N&orderId=&pathName=/&productsCurrentPrice=0&productsCurrentPriceTotal=0&productsFullPrice=0&productsId=&productsQuantity=0&promoCodeList=&queryPath=&referer=&shipping=0&subtotal=0&tagId=883&tagName=Neustar%20-%20EPV%20OC&tagStatus=success&tax=0&utmSource=&total=0&version=364&windowHREF=https://www.nike.com/
0
899
https://digitalmarketing.dea-eng-prod.nikecloud.com/nr-proxy?currencyCode=USD&discount=0&eventName=onLandingPageViewed&eventTimestamp=1675009677410&executionTime=2&experienceCountry=US&isUSHashedEmail=false&loggedIn=N&orderId=&pathName=/&productsCurrentPrice=0&productsCurrentPriceTotal=0&productsFullPrice=0&productsId=&productsQuantity=0&promoCodeList=&queryPath=&referer=&shipping=0&subtotal=0&tagId=1020&tagName=Bluecore%20JS%20-%20EPV&tagStatus=success&tax=0&utmSource=&total=0&version=364&windowHREF=https://www.nike.com/
0
899
https://digitalmarketing.dea-eng-prod.nikecloud.com/nr-proxy?currencyCode=USD&discount=0&eventName=onLandingPageViewed&eventTimestamp=1675009677410&executionTime=210&experienceCountry=US&isUSHashedEmail=false&loggedIn=N&orderId=&pathName=/&productsCurrentPrice=0&productsCurrentPriceTotal=0&productsFullPrice=0&productsId=&productsQuantity=0&promoCodeList=&queryPath=&referer=&shipping=0&subtotal=0&tagId=491&tagName=Google%20MCC%20-%20EPV&tagStatus=success&tax=0&utmSource=&total=0&version=364&windowHREF=https://www.nike.com/
0
899
https://digitalmarketing.dea-eng-prod.nikecloud.com/nr-proxy?currencyCode=USD&discount=0&eventName=onLandingPageViewed&eventTimestamp=1675009677410&executionTime=551&experienceCountry=US&isUSHashedEmail=false&loggedIn=N&orderId=&pathName=/&productsCurrentPrice=0&productsCurrentPriceTotal=0&productsFullPrice=0&productsId=&productsQuantity=0&promoCodeList=&queryPath=&referer=&shipping=0&subtotal=0&tagId=1172&tagName=Singular-Banner&tagStatus=success&tax=0&utmSource=&total=0&version=364&windowHREF=https://www.nike.com/
0
899
https://digitalmarketing.dea-eng-prod.nikecloud.com/nr-proxy?currencyCode=USD&discount=0&eventName=onLandingPageViewed&eventTimestamp=1675009677410&executionTime=1&experienceCountry=US&isUSHashedEmail=false&loggedIn=N&orderId=&pathName=/&productsCurrentPrice=0&productsCurrentPriceTotal=0&productsFullPrice=0&productsId=&productsQuantity=0&promoCodeList=&queryPath=&referer=&shipping=0&subtotal=0&tagId=3&tagName=GTM%20Event%20Data%20Log&tagStatus=success&tax=0&utmSource=&total=0&version=364&windowHREF=https://www.nike.com/
0
897
https://bam.nr-data.net/1/NRBR-26d48a12bc762b8fbd7?a=175756206&v=1222.PROD&to=ZVdXbUtXXBIHVUNfXlwde1ZLW1MND0xSUmRAWxoT&rst=8415&ck=0&s=3539a02482b35fe1&ref=https://www.nike.com/&ap=314.32423&be=824&fe=7360&dc=1988&tt=1d55590a00f9bd1a&af=err,xhr,stn,ins,spa&perf=%7B%22timing%22:%7B%22of%22:1675009668877,%22n%22:0,%22f%22:30,%22dn%22:30,%22dne%22:30,%22c%22:30,%22ce%22:30,%22rq%22:30,%22rp%22:649,%22rpe%22:649,%22dl%22:657,%22di%22:2811,%22ds%22:2812,%22de%22:2912,%22dc%22:8182,%22l%22:8183,%22le%22:8187%7D,%22navigation%22:%7B%7D%7D&fp=1518&fcp=1518&jsonp=NREUM.setToken
0
532
https://www.nike.com/assets/measure/data-capture/cic-main/dcm.js
51000
64109
https://www.nike.com/149e9513-01fa-4fb0-aad4-566afd725d1b/2d206a39-8ed7-437e-a3be-862e0f06eea3/p.js
60000
58967
https://www.redditstatic.com/ads/pixel.js
60000
8145
https://www.nike.com/assets/dotcom/nav/4.60.2/dotcom-nav-client.js
82000
276555
https://www.nike.com/static/uxf/web-shell-client/v1/bundle.umd.js
111000
10061
https://www.nike.com/assets/dotcom/nav/4.60.2/dotcom-nav-client.css
138000
11275
https://www.nike.com/assets/dotcom/nav/experiments/dotcom-nav-experiments.js
300000
54168
https://www.nike.com/assets/vendor/optimizely-x-web/1.0.0/15368750322.js
600000
187221
https://www.nike.com/static/privacy-core/public/privacy-core.js
854000
22697
https://api.bluecore.com/triggermail.js/nike.js
3600000
88859
https://siteassets.bluecore.com/site_recipe.js
3600000
3707
https://web-sdk-cdn.singular.net/singular-sdk/latest/singular-sdk.js
5800000
46493
https://www.nike.com/static/ncss/4.1/dotcom/fonts/Nike-TG.woff2
6678000
39260
https://www.google-analytics.com/analytics.js
7200000
20594
https://js-agent.newrelic.com/885.95d4308d-1222.js
7200000
6658
https://js-agent.newrelic.com/569.95d4308d-1222.js
7200000
3901
https://js-agent.newrelic.com/859.95d4308d-1222.js
7200000
3703
https://js-agent.newrelic.com/466.95d4308d-1222.js
7200000
3488
https://js-agent.newrelic.com/244.95d4308d-1222.js
7200000
3335
https://js-agent.newrelic.com/736.95d4308d-1222.js
7200000
2860
https://js-agent.newrelic.com/457.95d4308d-1222.js
7200000
2682
https://js-agent.newrelic.com/620.95d4308d-1222.js
7200000
2070
https://js-agent.newrelic.com/142.95d4308d-1222.js
7200000
1607
https://js-agent.newrelic.com/41.95d4308d-1222.js
7200000
1179
https://www.nike.com/static/uxf/web-shell-client/1.48.1/4.chunk.933fc8.js
16677000
61639
https://www.nike.com/static/ncss/4.1/dotcom/desktop/css/ncss.en-us.min.css
36205000
9243
https://www.nike.com/static/ncss/4.1/dotcom/fonts/Nike-Futura.woff2
45247000
25695
https://www.nike.com/assets/ncss/glyphs/2.6/fonts/nike-glyphs.woff
62342000
13666
https://siteassets.bluecore.com/bcQuery.js
86400000
31229
https://static.criteo.net/js/ld/ld.js
86400000
14753
https://s.go-mpulse.net/boomerang/R6SH7-84RFL-GQQ8S-CW6MF-W5RWR?20200601
604800000
50674
https://www.googletagmanager.com/dclk/ns/v1.js
604800000
1978
Avoid an excessive DOM size — 2,278 elements
A large DOM (Document Object Model) will increase memory usage, cause longer system calculations as well as costly layout reflows.
Statistic Element Value
Total DOM Elements
2278
Maximum DOM Depth
a.pre-mobile-btn > div.pre-mobile-menu-cart > svg.pre-nav-design-icon > path
20
Maximum Child Elements
body
67
Reduce JavaScript execution time — 31.7 s
JavaScript (JS) execution time can be lowered by reducing the time required for parsing, compiling and executing JS. Delivering smaller JS payloads may help with this.
URL Total CPU Time (Ms) Script Evaluation (Ms) Script Parse (Ms)
https://api.nike.com/149e9513-01fa-4fb0-aad4-566afd725d1b/2d206a39-8ed7-437e-a3be-862e0f06eea3/ips.js?ak_bmsc_nke-2.2=0B5pwQnwgMwwh3dDCBAgMvbjm6QlNO8IzhEfeVAWNdqCEpZZp9cE15BiLropYZABrGWdvbLXZgsEK6MBrK3Pd5ED6uhbF3132xQmxO9QXg1g70M0C1ZCDpnYNH347ovlexUzlLKyRmAYHpFdcRIhptOh2
8125.184
7881.644
50.904
https://unite.nike.com/149e9513-01fa-4fb0-aad4-566afd725d1b/2d206a39-8ed7-437e-a3be-862e0f06eea3/ips.js?ak_bmsc_nke-2.2=0xI9V0y1OkOdHhgeiUltn3zeebIEyelbgNc9SKprXDB5GRqE3iMWhQQuq1JPm9kczpvKNk8S4hnYiQscTGGWuMbJ21zlNTOAZ4DKpshyGYKtCOkOD8J8iKzAJi1T8sdysbmq0dDrilPGVwiyWbeX1pOjI
7408.432
7263.892
46.424
https://www.nike.com/
4904.064
1915.012
58.716
https://www.nike.com/assets/experience/ciclp/landing-pages-next/static/v2/439-626324042b7/_next/static/chunks/pages/%5B%5B...page%5D%5D-a9eba8482e5b147825c0.js
4605.384
4081.056
64.104
https://www.googletagmanager.com/gtm.js?id=GTM-NTF2X45&l=marketingClientDataLayer
2094.5
1405.896
47.636
Unattributable
1684.864
255.312
3.752
https://api.bluecore.com/triggermail.js/nike.js
1029.552
927.552
30.544
https://www.nike.com/assets/vendor/optimizely-x-web/1.0.0/15368750322.js
861.336
778.652
60.792
https://www.nike.com/assets/vendor/react-dom/16.14.0/react-dom.production.min.js
732.932
711.684
10.292
https://www.nike.com/assets/dotcom/nav/4.60.2/dotcom-nav-client.js
653.588
552.892
78.12
https://www.nike.com/static/dotcom-privacy/mfe-privacy-consent/_reco/public/9685ffc2d294476bd221/index.umd.js
647.9
494.976
90.528
https://analytics.tiktok.com/i18n/pixel/static/main.MWE2YWY2YTgzNA.js
643.76
577.708
47.472
https://s3.nikecdn.com/unite/experiences/953/com.nike.commerce.nikedotcom.web/en_US.js
528.704
515.016
8.6
https://www.nike.com/149e9513-01fa-4fb0-aad4-566afd725d1b/2d206a39-8ed7-437e-a3be-862e0f06eea3/p.js
485.704
419.112
14.376
https://www.googletagmanager.com/gtag/js?id=G-QTVTHYLBQS&l=marketingClientDataLayer&cx=c
296.096
272.268
20.852
https://www.nike.com/assets/measure/data-capture/cic-main/dcm.js
288.908
270.4
16.932
https://www.googletagmanager.com/gtag/js?id=DC-4171764
282.196
136.048
140.988
https://sc-static.net/scevent.min.js
224.608
209.672
2.652
https://js-agent.newrelic.com/885.95d4308d-1222.js
214.008
178.912
1.456
https://s3.nikecdn.com/unite/app/953/scripts/app.min.js
195.184
153.916
38.328
https://www.google-analytics.com/analytics.js
183.756
172.54
5.452
https://www.nike.com/assets/experience/ciclp/landing-pages-next/static/v2/439-626324042b7/_next/static/chunks/pages/_app-cd1ce14db281b25819e7.js
182.372
180.316
1.5
https://www.googletagmanager.com/gtag/js?id=DC-8128335&l=marketingClientDataLayer&cx=c
154.708
141.036
12.092
https://web-sdk-cdn.singular.net/singular-sdk/latest/singular-sdk.js
152.392
127.004
19.028
https://www.nike.com/static/analytics-client/public/analytics-client.min.js
137.568
120.844
10.664
https://unite.nike.com/session.html?appVersion=953&experienceVersion=953
128.18
69.128
8.588
https://www.nike.com/static/uxf/web-shell-client/1.48.1/4.chunk.933fc8.js
128.104
97.124
30.344
https://bam.nr-data.net/1/NRBR-26d48a12bc762b8fbd7?a=175756206&v=1222.PROD&to=ZVdXbUtXXBIHVUNfXlwde1ZLW1MND0xSUmRAWxoT&rst=8415&ck=0&s=3539a02482b35fe1&ref=https://www.nike.com/&ap=314.32423&be=824&fe=7360&dc=1988&tt=1d55590a00f9bd1a&af=err,xhr,stn,ins,spa&perf=%7B%22timing%22:%7B%22of%22:1675009668877,%22n%22:0,%22f%22:30,%22dn%22:30,%22dne%22:30,%22c%22:30,%22ce%22:30,%22rq%22:30,%22rp%22:649,%22rpe%22:649,%22dl%22:657,%22di%22:2811,%22ds%22:2812,%22de%22:2912,%22dc%22:8182,%22l%22:8183,%22le%22:8187%7D,%22navigation%22:%7B%7D%7D&fp=1518&fcp=1518&jsonp=NREUM.setToken
127.708
126.528
0.428
https://static.criteo.net/js/ld/ld.js
97.564
91.536
4.632
https://www.nike.com/assets/dotcom/nav/experiments/dotcom-nav-experiments.js
89.632
71.704
17.372
https://siteassets.bluecore.com/bcQuery.js
88.28
75.552
9.036
https://s.go-mpulse.net/boomerang/R6SH7-84RFL-GQQ8S-CW6MF-W5RWR?20200601
82.584
62.808
17.388
https://js-agent.newrelic.com/859.95d4308d-1222.js
82.536
79.428
1.016
https://www.nike.com/static/privacy-core/public/privacy-core.js
80.996
73.248
6.896
https://www.nike.com/assets/experience/ciclp/landing-pages-next/static/v2/439-626324042b7/_next/static/chunks/b4b5a3f6aa536d0c05566255a8096ef21e9d9c23.78651956ddf8d7f1b731.js
69.408
31.116
34.468
https://www.googleadservices.com/pagead/conversion.js
64.972
59.488
5.076
https://api.nike.com/149e9513-01fa-4fb0-aad4-566afd725d1b/2d206a39-8ed7-437e-a3be-862e0f06eea3/fp
50.48
7.404
5.828
https://analytics.tiktok.com/i18n/pixel/static/identify_c4832.js
50.208
38.004
11.24
Minimize main-thread work — 38.6 s
Main-thread work timing can be lowered by reducing the time required for parsing, compiling and executing JS. Delivering smaller JS payloads may help with this.
Category Time Spent (Ms)
Script Evaluation
30964.136
Other
2334.2959999999
Garbage Collection
1563.144
Style & Layout
1561.856
Script Parsing & Compilation
1155.352
Rendering
507.092
Parse HTML & CSS
499.26
Ensure text remains visible during webfont load
Make use of the font-display CSS feature, which will ensure text is user-visible while webfonts are loading.
URL Potential Savings (Ms)
https://www.nike.com/static/ncss/4.1/dotcom/fonts/Nike-TG.woff2
45.741000212729
https://www.nike.com/static/ncss/4.1/dotcom/fonts/Nike-Futura.woff2
38.917999714613
https://www.nike.com/assets/ncss/glyphs/2.6/fonts/nike-glyphs.woff
80.741000361741
Reduce the impact of third-party code — Third-party code blocked the main thread for 2,320 ms
It is advised to either limit, remove or delay the loading of redundant third-party code which may be significantly impacting load performance.
Third-Party Transfer Size (Bytes) Main-Thread Blocking Time (Ms)
SHOW DETAILS
284078
1551.688
SHOW DETAILS
107470
318.936
SHOW DETAILS
138468
219.132
SHOW DETAILS
21570
112.94
SHOW DETAILS
38000
88.832
SHOW DETAILS
16531
9.972
SHOW DETAILS
26783
6.096
SHOW DETAILS
23163
5.592
SHOW DETAILS
55435
4.468
SHOW DETAILS
8755
0
SHOW DETAILS
769
0
SHOW DETAILS
620
0
SHOW DETAILS
357
0
Does not use passive listeners to improve scrolling performance
Improve the page's scroll performance by marking touch and wheel event listeners as 'passive'.
Source
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Avoid `document.write()`
Avoid or limit the use of external scripts that are dynamically injected via 'document.write()' as users on slow connections will be delayed by tens of seconds.
Source
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Image elements do not have explicit `width` and `height`
Reduce layout shifts and improve CLS by setting explicit width and height properties on image elements.
URL
Registers an `unload` listener
The 'unload' event does not fire reliably, causing issues with browser optimizations such as the Back-Forward Cache. It is recommended that 'pagehide' or 'visibilitychange' events are used instead.
Source
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First Contentful Paint (3G) — 13402 ms
The time taken for the first image or text on the page to be rendered while on a 3G network.
68

Accessibility

Indicates how accessible the page is and highlights opportunities where the page can be made more accessible to users of nike.com. This includes details about various page attributes that can be optimized.

Navigation

`[accesskey]` values are unique
Access keys assist users with focusing on different parts of the page. Each access key should be unique for proper navigation.
The page contains a heading, skip link, or landmark region
It is advised to provide ways to bypass repetitive content, allowing users to navigate the page efficiently.
`[id]` attributes on active, focusable elements are unique
Ensure all focusable elements have a unique id value to allow them to be visible to users of assistive technologies, like a screen reader.
No element has a `[tabindex]` value greater than 0
Although technically valid, a tabindex value greater than 0 often creates frustrating experiences for users who rely on assistive technologies.

ARIA

`button`, `link`, and `menuitem` elements have accessible names
Without accessible names on elements, screen readers will default to announcing a generic name, which means your content will be less accessible to users who rely on screen readers.
`[aria-hidden="true"]` is not present on the document `<body>`
If aria-hidden=true is set on the document body, assistive technologies, like a screen reader will work inconsistently.
ARIA input fields have accessible names
Generic names are announced to users of assistive technologies, like a screen reader, when an input field does not have an accessible name specified.
ARIA `meter` elements have accessible names
Without accessible names on elements, screen readers will default to announcing a generic name, which means your content will be less accessible to users who rely on screen readers.
ARIA `progressbar` elements have accessible names
Without accessible names on elements, screen readers will default to announcing a generic name, which means your content will be less accessible to users who rely on screen readers.
`[role]`s have all required `[aria-*]` attributes
Some ARIA roles have required 'aria-*' attributes, which provide essential information about state and functionality.
`[role]`s are contained by their required parent element
Some ARIA child roles cannot perform their intended functions if specific parent roles are not used.
`[role]` values are valid
All ARIA roles require valid values to perform their intended functions.
ARIA toggle fields have accessible names
Generic names are announced to users of assistive technologies, like a screen reader, when a toggle field does not have an accessible name specified.
ARIA `tooltip` elements have accessible names
Without accessible names on elements, screen readers will default to announcing a generic name, which means your content will be less accessible to users who rely on screen readers.
ARIA `treeitem` elements have accessible names
Without accessible names on elements, screen readers will default to announcing a generic name, which means your content will be less accessible to users who rely on screen readers.
`[aria-*]` attributes have valid values
ARIA attributes cannot be interpreted with invalid values when used by screen readers and other assistive technologies.
`[aria-*]` attributes are valid and not misspelled
ARIA attributes cannot be interpreted with invalid names when used by screen readers and other assistive technologies.

Names and labels

Buttons have an accessible name
Buttons become unusable as they are announced simply as "button" when the button does not have an accessible name, when used by screen readers and other assistive technologies.
Document has a `<title>` element
Search engines, screen reader users and other assistive technology users rely on the title to provide an overview of the page and to help determine if the page is relevant to their search.
No form fields have multiple labels
Having multiple labels for form fields can be confusing to assistive technologies, like a screen reader.
`<frame>` or `<iframe>` elements have a title
Screen reader users and other assistive technology users rely on frame titles to describe the contents of frames.
`<input type="image">` elements have `[alt]` text
Input buttons with alternative text assist screen readers and other assistive technology users to understand its purpose.
Form elements have associated labels
Screen readers and other assistive technologies rely on labels to properly announce form controls.
Links have a discernible name
In order to improve the navigation for screen reader and other assistive technology users, use link text that is unique, focusable and discernible.
`<object>` elements have alternate text
It is advised that alt text is used on '<object>' elements in order to provide meaning to screen reader and other assistive technology users, as these technologies are unable to translate non-text content.

Tables and lists

`<dl>`'s contain only properly-ordered `<dt>` and `<dd>` groups, `<script>`, `<template>` or `<div>` elements.
Screen readers and other assistive technologies may produce poor and inaccurate output when definition lists are not properly marked up.
Definition list items are wrapped in `<dl>` elements
In order for screen readers and other assistive technologies to properly announce definition list items ('<dt>' and '<dd>'), they must be wrapped in parent a '<dl>' element.
Lists contain only `<li>` elements and script supporting elements (`<script>` and `<template>`).
Use proper list structure to aid screen readers and other assistive technologies.
List items (`<li>`) are contained within `<ul>` or `<ol>` parent elements
In order for screen readers to announce list items, ensure that list items ('<li>') are contained within parent '<ul>' or '<ol>' tags.
Cells in a `<table>` element that use the `[headers]` attribute refer to table cells within the same table.
Screen readers and other assistive technologies have features to make navigating tables easier. Ensure that '<td>' cells using the headers attribute only refer to other cells in the same table, to improve screen reader user experience.
`<th>` elements and elements with `[role="columnheader"/"rowheader"]` have data cells they describe.
Screen readers and other assistive technologies have features to make navigating tables easier. Ensure that table headers refer to some set of cells, to improve screen reader user experience.

Internationalization and localization

`<html>` element has a `[lang]` attribute
It is advised to provide a lang attribute so that screen readers and other assistive technologies are guaranteed to announce the page's text correctly. When not provided, the user's default language setting will be used which may cause inaccuracies.
`<html>` element has a valid value for its `[lang]` attribute
Specify a valid BCP 47 language in order to help screen readers and other assistive technologies announce text properly.
`[lang]` attributes have a valid value
Specify a valid BCP 47 language on elements in order to help screen readers and other assistive technologies announce text properly.

Best practices

The document does not use `<meta http-equiv="refresh">`
Pages that refresh automatically cause a poor user experience as focus is directed back to the top of the page unexpectedly.
`[user-scalable="no"]` is not used in the `<meta name="viewport">` element and the `[maximum-scale]` attribute is not less than 5.
For users with low vision who rely on screen magnification, ensure that zooming is not disabled.

Audio and video

`<video>` elements contain a `<track>` element with `[kind="captions"]`
Nike.com may provide assistance to deaf or hearing-impaired users with captions on videos.

ARIA

`[aria-*]` attributes do not match their roles
Avoid mismatching 'aria-*' attributes and their 'role' value, as it invalidates the attribute.
Failing Elements
Product Advice Buying Guides Product Care Styling Tips Shoe Finder Featured Air…
`[aria-hidden="true"]` elements contain focusable descendents
Interactive elements within an aria-hidden=true element are unavailable to users of assistive technologies, like a screen reader.
Failing Elements
Save Up to 40% Shop All Our New Markdowns
Free Shipping + Returns, Free Membership, Exclusive Products Join Now
Elements with an ARIA `[role]` that require children to contain a specific `[role]` are missing some or all of those required children.
Some ARIA parent roles cannot perform their intended functions if specific child roles are not used.
Failing Elements
Guides
ARIA IDs are not unique
Ensure all ARIA ID values are unique to prevent elements from being overlooked by assistive technologies, like a screen reader.
Failing Elements
div > div#3e3b1dd1-0207-4623-a508-643cf9c76480 > div.merchMenuWrapper > input#toggle0
div > div#3e3b1dd1-0207-4623-a508-643cf9c76480 > div.merchMenuWrapper > input#toggle1
div > div#3e3b1dd1-0207-4623-a508-643cf9c76480 > div.merchMenuWrapper > input#toggle2
div > div#3e3b1dd1-0207-4623-a508-643cf9c76480 > div.merchMenuWrapper > input#toggle3

Contrast

Background and foreground colors do not have a sufficient contrast ratio.
Many (if not most) users find low-contrast text difficult or impossible to read.
Failing Elements
Only in the Nike App
Get exclusive access, member rewards, and more.
OPEN

Navigation

Heading elements are not in a sequentially-descending order
Properly order all headers and do not skip heading levels to better the navigation and readability for users of assistive technologies, like a screen reader.
Failing Elements
Air Jordan 3 Retro SE
Running Accessories
Air Jordan 1

Names and labels

Image elements do not have `[alt]` attributes
Provide short and descriptive alternative text where possible on informative elements.
Failing Elements
body > div#singular-banner > img.singular-banner-background-image
body > div#singular-banner > img.singular-banner-logo

Manual Checks

The page has a logical tab order
The visual layout should be logical in its tab order and users cannot focus elements that are offscreen.
Interactive controls are keyboard focusable
Ensure that custom interactive controls are keyboard focusable and that a focus indicator is displayed.
Interactive elements indicate their purpose and state
Ensure that interactive elements (such as links and buttons) are distinguishable from non-interactive elements and that they indicate their state.
The user's focus is directed to new content added to the page
When new content (such as a dialogue) is added to the page, the user's focus should be directed to it.
User focus is not accidentally trapped in a region
Avoid focus being accidentally trapped when a user tabs in and out of controls or regions on page.
Custom controls have associated labels
Ensure that custom interactive controls have associated labels, which are provided by aria-label and aria-labelledby attributes.
Custom controls have ARIA roles
Ensure that all custom interactive controls have appropriate ARIA roles.
Visual order on the page follows DOM order
Ensure that the DOM order matches with the page's visual order, in order to improve navigation for screen readers and other assistive technologies.
Offscreen content is hidden from assistive technology
Ensure that offscreen content is hidden through the use of "display:none" styling or the aria-hidden attribute.
HTML5 landmark elements are used to improve navigation
Elements such as <main> and <nav> are recommended as they are used by screen readers and other assistive technologies to improve keyboard navigation.
67

Best Practices

Indicates the recommended, best practices currently in place on the page and highlights the best practices that nike.com should incorporate. This includes practices such as protecting pages with HTTPS.

Audits

Avoids requesting the geolocation permission on page load
When requesting a user's location, provide context or consider tying the request to a user action to avoid confusion and mistrust from users.
Avoids requesting the notification permission on page load
When requesting permission to send notifications, provide context or consider tying the request to a user action to avoid confusion and mistrust from users.
Ensure CSP is effective against XSS attacks
Significantly reduce the risk of cross-site scripting attacks (XSS) by ensuring you have a strong Content Security Policy (CSP).
Description Directive Severity
script-src directive is missing. This can allow the execution of unsafe scripts.
script-src
High
Missing object-src allows the injection of plugins that execute unsafe scripts. Consider setting object-src to 'none' if you can.
object-src
High

Audits

Allows users to paste into password fields
Ensure that password inputs may be pasted into to aid in the user's ability to use password managers and improve security.
Displays images with correct aspect ratio
Ensure that image display dimensions match their natural aspect ratio.
Serves images with appropriate resolution
For maximum image clarity, ensure images have natural dimensions and are proportional to the display size and pixel ratio.
Fonts with `font-display: optional` are preloaded
It is recommended that optional fonts are preloaded.

Audits

Page has the HTML doctype
Ensure a doctype is specified to prevent the browser from switching to quirks-mode.
Properly defines charset
It is advised to declare a character encoding, optionally via a <meta> tag in the first 1024 bytes of the HTML or in the Content-Type HTTP response header.

Audits

Detected JavaScript libraries
Below is a list of all front-end JavaScript libraries that were detected on the page.
Name Version
React
16.14.0
Next.js
10.0.9
boomerang.js
1.720.0
core-js
core-js-global@3.21.1; core-js-pure@2.6.12; core-js-global@3.21.1; core-js-global@3.1.3; core-js-pure@3.27.2; core-js-global@3.11.0; core-js-global@3.11.0
No issues in the `Issues` panel in Chrome Devtools
There may be unresolved issues logged to Chrome Devtools.

Audits

Does not use HTTPS — 1 insecure request found
Ensure that all pages are protected with HTTPS (including those that do not handle sensitive data) as HTTPS prevents tampering and passive listening on communications between the app and its users. Additionally, HTTPS is a prerequisite for HTTP/2 and many new web platform APIs.
Insecure URL Request Resolution
http://nike.com/
Allowed
Includes front-end JavaScript libraries with known security vulnerabilities — 3 vulnerabilities detected
Ensure that the use of third-party scripts is minimal and that only trusted third-party scripts are used as some may contain known security vulnerabilities which may be exploited by attackers.
Library Version Vulnerability Count Highest Severity
SHOW DETAILS
3
Medium

Audits

Uses deprecated APIs — 3 warnings found
Avoid deprecated APIs which will eventually be removed the browser.
Deprecation / Warning Source
Synchronous `XMLHttpRequest` on the main thread is deprecated because of its detrimental effects to the end user’s experience. For more help, check https://xhr.spec.whatwg.org/.
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`window.webkitStorageInfo` is deprecated. Please use `navigator.webkitTemporaryStorage` or `navigator.webkitPersistentStorage` instead.
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Relaxing the same-origin policy by setting `document.domain` is deprecated, and will be disabled by default. To continue using this feature, please opt-out of origin-keyed agent clusters by sending an `Origin-Agent-Cluster: ?0` header along with the HTTP response for the document and frames. See https://developer.chrome.com/blog/immutable-document-domain/ for more details.
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Browser errors were logged to the console
Below is a list of all errors logged to the console, which indicate unresolved problems on the site.
Source Description
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Failed to load resource: net::ERR_BLOCKED_BY_CLIENT
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Failed to load resource: net::ERR_CONNECTION_FAILED
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Failed to load resource: the server responded with a status of 400 (Bad Request)
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Failed to load resource: the server responded with a status of 400 (Bad Request)
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Failed to load resource: the server responded with a status of 400 (Bad Request)
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Failed to load resource: the server responded with a status of 400 (Bad Request)
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Failed to load resource: the server responded with a status of 403 (Forbidden)
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Failed to load resource: the server responded with a status of 429 (Too Many Requests)
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Failed to load resource: the server responded with a status of 429 (Too Many Requests)
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Failed to load resource: the server responded with a status of 429 (Too Many Requests)
SHOW DETAILS
Failed to load resource: the server responded with a status of 429 (Too Many Requests)
Missing source maps for large first-party JavaScript
Consider deploying source maps for added benefits such as the ability to debug while in production.
URL Map URL
https://www.nike.com/static/dotcom-privacy/mfe-privacy-consent/_reco/public/9685ffc2d294476bd221/index.umd.js
https://www.nike.com/static/dotcom-privacy/mfe-privacy-consent/_reco/public/9685ffc2d294476bd221/index.umd.js.map
https://www.nike.com/assets/vendor/optimizely-x-web/1.0.0/15368750322.js
https://www.nike.com/assets/dotcom/nav/4.60.2/dotcom-nav-client.js
https://www.nike.com/static/uxf/web-shell-client/1.48.1/4.chunk.933fc8.js
https://www.nike.com/static/uxf/web-shell-client/1.48.1/4.chunk.933fc8.js.map
https://www.nike.com/static/privacy-core/public/privacy-core.js
https://www.nike.com/static/privacy-core/public/privacy-core.js.map
https://www.nike.com/assets/vendor/@emotion/styled/10.0.27/styled.umd.min.js
https://www.nike.com/assets/vendor/@emotion/styled/10.0.27/styled.umd.min.js.map
https://www.nike.com/assets/vendor/@emotion/styled-base/10.0.27/styled-base.umd.min.js
https://www.nike.com/assets/vendor/@emotion/styled-base/10.0.27/styled-base.umd.min.js.map
https://www.nike.com/assets/vendor/@emotion/core/10.0.27/core.umd.min.js
https://www.nike.com/assets/vendor/@emotion/core/10.0.27/core.umd.min.js.map
https://www.nike.com/assets/experience/ciclp/landing-pages-next/static/v2/439-626324042b7/_next/static/chunks/b4b5a3f6aa536d0c05566255a8096ef21e9d9c23.78651956ddf8d7f1b731.js
https://www.nike.com/assets/experience/ciclp/landing-pages-next/static/v2/439-626324042b7/_next/static/chunks/b4b5a3f6aa536d0c05566255a8096ef21e9d9c23.78651956ddf8d7f1b731.js.map
https://www.nike.com/static/uxf/web-shell-client/v1/bundle.umd.js
https://www.nike.com/static/uxf/web-shell-client/v1/bundle.umd.js.map
https://www.nike.com/static/analytics-client/public/analytics-client.min.js
https://www.nike.com/static/analytics-client/public/analytics-client.min.js.map
https://www.nike.com/assets/experience/ciclp/landing-pages-next/static/v2/439-626324042b7/_next/static/chunks/webpack-bb832bb1a80615760a59.js
https://www.nike.com/assets/experience/ciclp/landing-pages-next/static/v2/439-626324042b7/_next/static/chunks/webpack-bb832bb1a80615760a59.js.map
https://www.nike.com/assets/experience/ciclp/landing-pages-next/static/v2/439-626324042b7/_next/static/chunks/pages/%5B%5B...page%5D%5D-a9eba8482e5b147825c0.js
https://www.nike.com/assets/experience/ciclp/landing-pages-next/static/v2/439-626324042b7/_next/static/chunks/pages/[[...page]]-a9eba8482e5b147825c0.js.map
https://www.nike.com/assets/experience/ciclp/landing-pages-next/static/v2/439-626324042b7/_next/static/chunks/pages/_app-cd1ce14db281b25819e7.js
https://www.nike.com/assets/experience/ciclp/landing-pages-next/static/v2/439-626324042b7/_next/static/chunks/pages/_app-cd1ce14db281b25819e7.js.map
https://www.nike.com/assets/experience/ciclp/landing-pages-next/static/v2/439-626324042b7/_next/static/chunks/main-9614784c917cffbc10d3.js
https://www.nike.com/assets/experience/ciclp/landing-pages-next/static/v2/439-626324042b7/_next/static/chunks/main-9614784c917cffbc10d3.js.map
https://www.nike.com/assets/experience/ciclp/landing-pages-next/static/v2/439-626324042b7/_next/static/chunks/lcp-image-loader.js
https://www.nike.com/assets/experience/ciclp/landing-pages-next/static/v2/439-626324042b7/_next/static/chunks/lcp-image-loader.js.map
https://www.nike.com/assets/experience/ciclp/landing-pages-next/static/v2/439-626324042b7/_next/static/chunks/framework.10a448ab900070b88e43.js
https://www.nike.com/assets/experience/ciclp/landing-pages-next/static/v2/439-626324042b7/_next/static/chunks/framework.10a448ab900070b88e43.js.map
https://www.nike.com/assets/experience/ciclp/landing-pages-next/static/v2/439-626324042b7/_next/static/chunks/f6078781a05fe1bcb0902d23dbbb2662c8d200b3.d6518736d19e1df63e81.js
https://www.nike.com/assets/experience/ciclp/landing-pages-next/static/v2/439-626324042b7/_next/static/chunks/f6078781a05fe1bcb0902d23dbbb2662c8d200b3.d6518736d19e1df63e81.js.map
https://www.nike.com/assets/experience/ciclp/landing-pages-next/static/v2/439-626324042b7/_next/static/chunks/commons.15eabf89436f6c0762ed.js
https://www.nike.com/assets/experience/ciclp/landing-pages-next/static/v2/439-626324042b7/_next/static/chunks/commons.15eabf89436f6c0762ed.js.map
https://www.nike.com/assets/experience/ciclp/landing-pages-next/static/v2/439-626324042b7/_next/static/chunks/413057b3.8a3505c01472df30d440.js
https://www.nike.com/assets/experience/ciclp/landing-pages-next/static/v2/439-626324042b7/_next/static/chunks/413057b3.8a3505c01472df30d440.js.map
86

SEO

Indicates how well the page is optimized for ranking in search engines and highlights Search Engine Optimization (SEO) opportunities for nike.com. This includes optimizations such as providing meta data.

Mobile Friendly

Has a `<meta name="viewport">` tag with `width` or `initial-scale`
It is advised to use a '<meta name="viewport">' tag for the optimization of nike.com on mobile screens.
Document uses legible font sizes — 89.1% legible text
Font sizes of 12px or less are too small to most mobile users without user gestures and further action. Aim for more than 60% of page text to use font sizes greater than 12px.
Source Selector % of Page Text Font Size
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small
6.08%
11.6667px
SHOW DETAILS
#singular-banner .singular-banner-subtitle
1.61%
11px
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3.22%
< 12px
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89.10%
≥ 12px
Tap targets are sized appropriately — 100% appropriately sized tap targets
Interactive elements (such as buttons and links) should be appropriately spaced, sized and easy enough to select or tap with regard to their surrounding elements.

Content Best Practices

Document has a `<title>` element
Search engines, screen reader users and other assistive technology users rely on the title to provide an overview of the page and to help determine if the page is relevant to their search.
Document has a meta description
Meta descriptions may be used by search engines when displaying a link to the page and should concisely summarize the page's content.
Links have descriptive text
Make use of descriptive link text to assist search engines in understanding the content.
Document has a valid `hreflang`
Search engines can be instructed to list specific versions of a page for a given language or region through the use of hreflang links.
Document has a valid `rel=canonical`
Search engines can be suggested which URL should be shown in search results through the use of canonical links.
Document avoids plugins
The content of plugins cannot be indexed by search engines and many devices either restrict or do not support them.

Crawling and Indexing

Page has successful HTTP status code
Avoid pages with unsuccessful HTTP status codes as they may not be indexed by search engines.
Page isn’t blocked from indexing
Pages that cannot be crawled by search engines cannot be indexed or included in their search results. Ensure that search engines have permission to crawl all pages that should be indexed.
robots.txt is valid
Malformed robots.txt files prevent crawlers from understanding how a site wants to be crawled or indexed, which can be devastating to SEO.

Crawling and Indexing

Links are not crawlable
Ensure that the 'href' attribute of anchor elements links to the appropriate destination. This allows for more pages of the site to be discovered by search engines.

Content Best Practices

Image elements do not have `[alt]` attributes
Provide short and descriptive alternative text where possible on informative elements.
Failing Elements
body > div#singular-banner > img.singular-banner-background-image
body > div#singular-banner > img.singular-banner-logo

Manual Checks

Structured data is valid
Structured data can be validated through the use of the Structured Data Testing Tool and the Structured Data Linter.
40

PWA

Indicates how valid the aspects of a Progressive Web App (PWA) are for the page and highlights opportunities to enable/improve the PWA of nike.com. This includes details about web app manifests.

PWA Optimized

Content is sized correctly for the viewport
Ensure that the width of the app's content matches the width of the viewport, otherwise the app might not be optimized for mobile screens.
Has a `<meta name="viewport">` tag with `width` or `initial-scale`
It is advised to use a '<meta name="viewport">' tag for the optimization of nike.com on mobile screens.
Provides a valid `apple-touch-icon`
iOS users of Progressive Web Apps will benefit from an apple touch icon, which can be defined with 'apple-touch-icon', which must point to a non-transparent 192px (or 180px) square PNG.

Installable

Web app manifest or service worker do not meet the installability requirements — 1 reason
User engagement may be increased by leveraging the browsers ability to proactively prompt users to add the app to their homescreen.
Failure reason
No manifest was fetched

PWA Optimized

Does not register a service worker that controls page and `start_url`
A service worker is used to provide Progressive Web Apps the use of features such as working offline, the ability for the app to be added to the homescreen as well as push notifications.
Is not configured for a custom splash screen
Themed splash screens ensure a high-quality user experience at launch for app users.
View Data
Does not set a theme color for the address bar.
A theme may be applied to the browser address bar, which ideally can be made to match the site.
View Data
Manifest doesn't have a maskable icon
Maskable icons are great to ensure that images fill the entire shape when installing the app on a device.

Manual Checks

Site works cross-browser
Ensure that the Progressive Web App works correctly across every major browser.
Page transitions don't feel like they block on the network
Users perceive apps with responsive, snappy transitions as higher peforming and ensures a great user experience, even on a slow network.
Each page has a URL
Ensure that all pages are deep linkable via URL. They should also be unique for the purpose of shareability on social media.
Hosting

Server Location

Server IP Address: 18.164.116.58
Continent: North America
Country: United States
United States Flag
Region:
City:
Longitude: -97.822
Latitude: 37.751
Currencies: USD
USN
USS
Languages: English

Web Hosting Provider

Name IP Address
Amazon.com, Inc.
Registration

Domain Registrant

Private Registration: No
Name: Internet Domain Administrator
Organization: Nike, Inc.
Country: US
City: Beaverton
State: OR
Post Code: 97005
Email: internet.domain.administrator@nike.com
Phone: +1.5036716453
Note: Registration information is derived from various sources and may be inaccurate.

Domain Registrar

Name IP Address
MarkMonitor, Inc. 172.64.148.104
Security

Visitor Safety

Mature Content: Not Likely
McAfee WebAdvisor Rating: Unknown
WOT Rating:
WOT Trustworthiness: 94/100
WOT Child Safety: 94/100
Note: Safety information is not guaranteed.

SSL/TLS Certificate

Issued To: www.nike.com
Issued By: DigiCert SHA2 Extended Validation Server CA
Valid From: 8th July, 2022
Valid To: 1st July, 2023
Subject: CN = www.nike.com
O = Nike, Inc.
L = Beaverton
S = US
Hash: 97b96215
Issuer: CN = DigiCert SHA2 Extended Validation Server CA
OU = www.digicert.com
O = DigiCert Inc
S = US
Version: 2
Serial Number: 17211465447988624744061881962886894934
Serial Number (Hex): 0CF2CEC36A6A80627A7CF4FD14809556
Valid From: 8th July, 2024
Valid To: 1st July, 2024
Signature Algorithm (Short Name): RSA-SHA256
Signature Algorithm (Long Name): sha256WithRSAEncryption
Authority Key Identifier: keyid:3D:D3:50:A5:D6:A0:AD:EE:F3:4A:60:0A:65:D3:21:D4:F8:F8:D6:0F
Extended Key Usage: TLS Web Server Authentication, TLS Web Client Authentication
CRL Distribution Points:
Full Name:
URI:http://crl3.digicert.com/sha2-ev-server-g3.crl

Full Name:
URI:http://crl4.digicert.com/sha2-ev-server-g3.crl
Certificate Policies: Policy: 2.16.840.1.114412.2.1
Policy: 2.23.140.1.1
CPS: http://www.digicert.com/CPS
Authority Information Access: OCSP - URI:http://ocsp.digicert.com
CA Issuers - URI:http://cacerts.digicert.com/DigiCertSHA2ExtendedValidationServerCA.crt
SCT List: Signed Certificate Timestamp:
Version : v1 (0x0)
Log ID : E8:3E:D0:DA:3E:F5:06:35:32:E7:57:28:BC:89:6B:C9:
03:D3:CB:D1:11:6B:EC:EB:69:E1:77:7D:6D:06:BD:6E
Timestamp : Jul 8 16:16:17.606 2022 GMT
Extensions: none
Signature : ecdsa-with-SHA256
30:44:02:20:5F:82:78:D3:70:17:27:30:FD:10:9A:D0:
84:B5:F1:CA:6B:4A:CC:AD:F9:74:B8:B2:D3:2F:EF:DE:
D1:D0:2F:3A:02:20:63:83:84:7C:49:B0:AD:24:B4:41:
6A:97:72:F6:4F:71:84:68:7C:93:6C:5D:D4:3F:6C:13:
A3:B1:49:62:A8:CC
Signed Certificate Timestamp:
Version : v1 (0x0)
Log ID : 35:CF:19:1B:BF:B1:6C:57:BF:0F:AD:4C:6D:42:CB:BB:
B6:27:20:26:51:EA:3F:E1:2A:EF:A8:03:C3:3B:D6:4C
Timestamp : Jul 8 16:16:17.468 2022 GMT
Extensions: none
Signature : ecdsa-with-SHA256
30:45:02:20:25:2D:E0:88:38:6B:46:D1:8D:DD:56:79:
DA:81:D5:34:A5:C6:96:8D:72:50:DF:94:80:AF:3A:BB:
35:2C:8E:2E:02:21:00:ED:07:EE:DA:F8:F3:7F:4D:EE:
64:9F:54:2B:D8:0A:70:D5:63:66:BA:54:C3:54:1B:FB:
C3:7B:9D:69:A6:16:1A
Signed Certificate Timestamp:
Version : v1 (0x0)
Log ID : B3:73:77:07:E1:84:50:F8:63:86:D6:05:A9:DC:11:09:
4A:79:2D:B1:67:0C:0B:87:DC:F0:03:0E:79:36:A5:9A
Timestamp : Jul 8 16:16:17.518 2022 GMT
Extensions: none
Signature : ecdsa-with-SHA256
30:46:02:21:00:87:29:BF:EE:B8:7E:77:72:B4:B4:20:
AE:10:5B:BC:FE:49:99:F6:30:33:D7:7B:47:E5:BF:18:
60:C1:7F:F2:72:02:21:00:EF:82:5D:AD:9C:2E:01:1C:
B7:14:33:36:D5:56:02:00:9A:66:BC:1C:3E:6F:9C:AA:
87:75:A0:A0:3A:BB:4D:54
Key Usage: Digital Signature
Basic Constraints: CA:FALSE
Subject Alternative Name: DNS:about.nike.com
DNS:communityimpact.nike.com
DNS:elite.nike.com
DNS:help.nike.com
DNS:img.nike.com.hk
DNS:jobs.nike.com
DNS:m.nike.com
DNS:m.nike.com.hk
DNS:news.nike.com
DNS:nike.com
DNS:niketeam.nike.com
DNS:secure-store.nike.com
DNS:store.nike.com
DNS:unite.nike.com.br
DNS:web.nike.com
DNS:www.nike.com.hk
DNS:www.nike.com
Technical

DNS Lookup

A Records

Host IP Address Class TTL
nike.com. 18.160.18.105 IN 60
nike.com. 18.160.18.40 IN 60
nike.com. 18.160.18.65 IN 60
nike.com. 18.160.18.126 IN 60

NS Records

Host Nameserver Class TTL
nike.com. ns-n1.nike.com. IN 3600
nike.com. ns-n2.nike.com. IN 3600
nike.com. ns-n3.nike.com. IN 3600
nike.com. ns-n4.nike.com. IN 3600

MX Records

Priority Host Server Class TTL
10 nike.com. mxa-001b6002.gslb.pphosted.com. IN 10800
10 nike.com. mxb-001b6002.gslb.pphosted.com. IN 10800

SOA Records

Domain Name Primary NS Responsible Email TTL
nike.com. ns-n1.nike.com. hostmaster.nike.com. 3600

TXT Records

Host Value Class TTL
nike.com. 6IHSYqvkFCDiMubO/Czv+XdVcUWb8weKG9uyqn9Kh0u3RZwA+xx73W/f+iQrSciT+peqOK3yNcx1jsIqsHgY+g== IN 300
nike.com. MS=ms93873368 IN 300
nike.com. Validation IN 300
nike.com. ZOOM_verify_sCcWC00VT72Xd3cKn3ByDQ IN 300
nike.com. _globalsign-domain-verification=oTFxDWw1mdzzP-Zd45wwC6Ifc6nSakWOmRQSYD_XHz IN 300
nike.com. adobe-idp-site-verification=6f949b65-8b97-4bb1-be7a-6088c7b96a98 IN 300
nike.com. amazonses:guDcMedRx3D3yaitJGO/aV+NzhugJRiKDDdKbUXqbLM= IN 300
nike.com. apple-domain-verification=FIPflKu9G6kEqyab IN 300
nike.com. cisco-ci-domain-verification=7ab30713f81d07c44eea6bc370f3a51f2ca7d6c0477a8db10974320ec4bef38f IN 300
nike.com. cloudhealth=a8cf6829-a2b8-4f9f-9945-f71659ede7ff IN 300
nike.com. facebook-domain-verification=9qrf9w3jjvoc7r3ry2mv6fds4qd9jd IN 300
nike.com. github-verification=9rQmuxzyEyx4yq7LjueTPBmTFPNf9xcMKDBpDkkw IN 300
nike.com. google-site-verification=0tcT2lcGC5FZjgDR2BU_t4PwfRpG5TdMC3W7Uq8tleI IN 300
nike.com. google-site-verification=AqwT-_WzscdFOiacOoMpw-aMjwRDmJLuT9cHH3zFfkw IN 300
nike.com. google-site-verification=JjQcml7P2JjvkTRFwUtkeEGy6-Pehs-zJ3YC2bVcCp4 IN 300
nike.com. mongodb-site-verification=POJ3Ib5m6oOyqX91ZrlgcbAFVKwRhMml IN 300
nike.com. rhino_accounts=f8b043ccf0f03789479ad9ba4d169b0d IN 300
nike.com. scnv-verification=03fe4bf81654621682a5c049867fccb4:4fa32facf3797aa643beb4108a6c956c:d986a0a5e1ca4ceb8941e8d9ed54eb11 IN 300
nike.com. soa IN 300
nike.com. stripe-verification=c814f4607c0171c39868805fb1ae7723a2d91d54b0c3149eb8ec46aad7a7be6f IN 300
nike.com. v=spf1 IN 300
nike.com. validate IN 300
nike.com. validation IN 300
nike.com. vmware-cloud-verification-b6516934-01c2-4ad1-bedd-11420be6e415 IN 300
nike.com. wiz-domain-verification=3cb6d690698de9ba2001d69ed35811baa3f917302293875949b7d863d1bf8b27 IN 300

HTTP Response Headers

HTTP-Code: HTTP/1.1 403 Forbidden
Server: AkamaiGHost
Content-Type: text/html
Expires: 8th March, 2023
Date: 8th March, 2023
Mime-Version: 1.0
Content-Length: 261
X-Reference-Error: 18.47822c17.1678294191.fda3618
Connection: close
Server-Timing: ak_p; desc="466192_388792903_265958936_15_9622_14_-";dur=1

Whois Lookup

Created: 4th March, 1995
Changed: 28th February, 2023
Expires: 5th March, 2024
Registrar: MarkMonitor, Inc.
Status: clientUpdateProhibited
clientTransferProhibited
clientDeleteProhibited
serverUpdateProhibited
serverTransferProhibited
serverDeleteProhibited
Nameservers: ns-n1.nike.com
ns-n2.nike.com
ns-n3.nike.com
ns-n4.nike.com
Owner Name: Internet Domain Administrator
Owner Organization: Nike, Inc.
Owner Street: One Bowerman Drive, DF/4
Owner Post Code: 97005
Owner City: Beaverton
Owner State: OR
Owner Country: US
Owner Phone: +1.5036716453
Owner Email: internet.domain.administrator@nike.com
Admin Name: Internet Domain Administrator
Admin Organization: Nike, Inc.
Admin Street: One Bowerman Drive, DF/4
Admin Post Code: 97005
Admin City: Beaverton
Admin State: OR
Admin Country: US
Admin Phone: +1.5036716453
Admin Email: internet.domain.administrator@nike.com
Tech Name: Internet Domain Administrator
Tech Organization: Nike, Inc.
Tech Street: One Bowerman Drive, DF/4
Tech Post Code: 97005
Tech City: Beaverton
Tech State: OR
Tech Country: US
Tech Phone: +1.5036716453
Tech Email: internet.domain.administrator@nike.com
Full Whois: Domain Name: nike.com
Registry Domain ID: 7258_DOMAIN_COM-VRSN
Registrar WHOIS Server: whois.markmonitor.com
Registrar URL: http://www.markmonitor.com
Updated Date: 2023-02-28T23:48:24+0000
Creation Date: 1995-03-04T05:00:00+0000
Registrar Registration Expiration Date: 2024-03-05T00:00:00+0000
Registrar: MarkMonitor, Inc.
Registrar IANA ID: 292
Registrar Abuse Contact Email: abusecomplaints@markmonitor.com
Registrar Abuse Contact Phone: +1.2086851750
Domain Status: clientUpdateProhibited (https://www.icann.org/epp#clientUpdateProhibited)
Domain Status: clientTransferProhibited (https://www.icann.org/epp#clientTransferProhibited)
Domain Status: clientDeleteProhibited (https://www.icann.org/epp#clientDeleteProhibited)
Domain Status: serverUpdateProhibited (https://www.icann.org/epp#serverUpdateProhibited)
Domain Status: serverTransferProhibited (https://www.icann.org/epp#serverTransferProhibited)
Domain Status: serverDeleteProhibited (https://www.icann.org/epp#serverDeleteProhibited)
Registry Registrant ID:
Registrant Name: Internet Domain Administrator
Registrant Organization: Nike, Inc.
Registrant Street: One Bowerman Drive, DF/4
Registrant City: Beaverton
Registrant State/Province: OR
Registrant Postal Code: 97005
Registrant Country: US
Registrant Phone: +1.5036716453
Registrant Phone Ext:
Registrant Fax:
Registrant Fax Ext:
Registrant Email: internet.domain.administrator@nike.com
Registry Admin ID:
Admin Name: Internet Domain Administrator
Admin Organization: Nike, Inc.
Admin Street: One Bowerman Drive, DF/4
Admin City: Beaverton
Admin State/Province: OR
Admin Postal Code: 97005
Admin Country: US
Admin Phone: +1.5036716453
Admin Phone Ext:
Admin Fax:
Admin Fax Ext:
Admin Email: internet.domain.administrator@nike.com
Registry Tech ID:
Tech Name: Internet Domain Administrator
Tech Organization: Nike, Inc.
Tech Street: One Bowerman Drive, DF/4
Tech City: Beaverton
Tech State/Province: OR
Tech Postal Code: 97005
Tech Country: US
Tech Phone: +1.5036716453
Tech Phone Ext:
Tech Fax:
Tech Fax Ext:
Tech Email: internet.domain.administrator@nike.com
Name Server: ns-n2.nike.com
Name Server: ns-n3.nike.com
Name Server: ns-n4.nike.com
Name Server: ns-n1.nike.com
DNSSEC: unsigned
URL of the ICANN WHOIS Data Problem Reporting System: http://wdprs.internic.net/
>>> Last update of WHOIS database: 2023-03-08T16:49:52+0000 <<<

For more information on WHOIS status codes, please visit:
https://www.icann.org/resources/pages/epp-status-codes

If you wish to contact this domain’s Registrant, Administrative, or Technical
contact, and such email address is not visible above, you may do so via our web
form, pursuant to ICANN’s Temporary Specification. To verify that you are not a
robot, please enter your email address to receive a link to a page that
facilitates email communication with the relevant contact(s).

Web-based WHOIS:
https://domains.markmonitor.com/whois

If you have a legitimate interest in viewing the non-public WHOIS details, send
your request and the reasons for your request to whoisrequest@markmonitor.com
and specify the domain name in the subject line. We will review that request and
may ask for supporting documentation and explanation.

The data in MarkMonitor’s WHOIS database is provided for information purposes,
and to assist persons in obtaining information about or related to a domain
name’s registration record. While MarkMonitor believes the data to be accurate,
the data is provided "as is" with no guarantee or warranties regarding its
accuracy.

By submitting a WHOIS query, you agree that you will use this data only for
lawful purposes and that, under no circumstances will you use this data to:
(1) allow, enable, or otherwise support the transmission by email, telephone,
or facsimile of mass, unsolicited, commercial advertising, or spam; or
(2) enable high volume, automated, or electronic processes that send queries,
data, or email to MarkMonitor (or its systems) or the domain name contacts (or
its systems).

MarkMonitor reserves the right to modify these terms at any time.

By submitting this query, you agree to abide by this policy.

MarkMonitor Domain Management(TM)
Protecting companies and consumers in a digital world.

Visit MarkMonitor at https://www.markmonitor.com
Contact us at +1.8007459229
In Europe, at +44.02032062220
View Raw Whois

Nameservers

Name IP Address
ns-n1.nike.com 205.251.197.8
ns-n2.nike.com 205.251.198.251
ns-n3.nike.com 205.251.192.219
ns-n4.nike.com 205.251.195.67
Related

Subdomains

Domain Subdomain
asiamail.nike.com
asiamail
developer.nike.com
developer
dna.nike.com
dna
go.nike.com
go
m.nike.com
m
All nike.com subdomains

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